Jump to Main ContentJump to Primary Navigation
Top

First Look: Emma Stone goes East for Revlon

emma-hero.jpg
campaign.jpg
products].jpg

From Proenza Schouler to Dries Van Noten, many designers looked to Orient for their A/W collections. But it’s not only the fashion world showing Eastern promise this season –just take Revlon’s A/W Shanghai collection and campaign, starring Emma Stone.

Inspired by Global Creative Director Gucci Westman’s first trip to China and “the sets, the saturated colours and the elegance and feminity of the beauty looks” in Chinese cinema , standout pieces from the Shanghai collection include creamy metallic eyeshadows, sheer red lip lacquers and fun nail appliques. And as these behind the scenes pictures show, this romantic, and cinematic theme has been translated into the campaign, with Stone sporting a deep hue of red hair, a bold smokey eye and red lips.

Although the campaign shows bold beauty looks, Gucci said she wanted to translate the drama of Chinese cinema into something wearable for Autumn:

“When it came time to bring this collection to life, I really thought about how a western cool girl would adopt all of these influences into her beauty look… That is why I made a sheerer red lip (Red Lacquer), it’s this gorgeous tomato, a big colour for the season, with a surprising texture – it kind of gives your lips a wash of red. With the eyes, the cream to powder texture of the metallics allow you to wear these striking colours but with more transparency”

Scroll down for the final campaign image, and to see the pieces that Gucci used on Emma in the shoot.

Above: Lips: Revlon Super Lustrous Lipstick in Cherry Blossom RRP: £7.99; Nails: Revlon Top Speed Nail Enamel in Forbidden RRP: £6.49; Face: PhotoReady Crème Blush in Pinched RRP: £7.99; Eyes: ColorStay 16 Hour Eye Quads in Decadent & Precocious RRP: £7.99; PhotoReady 3D Mascara RRP:£10.99 ColorStay Gel Liner RRP: £8.49

The Revlon Shanghai collection is available now from Boots and Superdrug stores nationwide

What do you think of Emma Stone in the campaign and the collection? Let us know on twitter @StylistMagazine.

Related

emmastone1.jpg

Interview: Emma Stone

dec-13-tali-lennox-hero.png

Daily beauty bulletin

daiy-tula-hero.jpg

Daisy Lowe is the face of Tula

Comments

More

Cara Delevingne explains why she really shaved her head

“My agents and managers were like, ‘Please don't! Why would you do that?’”

by Kayleigh Dray
19 May 2017

Nearly a quarter of women “don't shave their armpits”

Long hair, don't care

by Anna Brech
19 May 2017

The golden rules of brushing your hair

Stylists share their do’s and don’ts

by Anna Brech
18 May 2017

Celebrity hairdresser has a controversial tip for washing your locks

Are you tempted to try it?

by Sarah Biddlecombe
15 May 2017

Gender reveal nail art is now a thing

Mum-to-be manis

by Anna Pollitt
15 May 2017

How to care for your locks throughout each season of the year

Stylists share their tips on seasonal nourish routines

15 May 2017

Everything you need to know about microblading

The pathway to perfect eyebrows has arrived

by Jasmine Andersson
12 May 2017

12 of the best non-toxic beauty buys on the high street

From make-up to hair care

by Stylist
12 May 2017

These tattoos are designed to help people with mental health issues

Temporary self-care designs carry messages of support and compassion

by Anna Brech
11 May 2017

11 DIY beauty treatments from around the world

How to get rid of nail varnish stains, soften skin and refresh tired eyes

by Amy Swales
10 May 2017