Jump to Main ContentJump to Primary Navigation
Top

Illamasqua launches afterlife make-up service

self-express-cut.jpg

Cult cosmetics brand Illamasqua has teamed up with a family funeral firm to offer "ritual beauty" to the deceased.

The service - titled "The Final Act of Self-Expression" - is run by Illamasqua make-up artists in conjunction with Leverton & Sons, one of the oldest and most respected funeral homes in the UK.

Potential clients are invited to pre-plan their "final transformation" and "last glamorous look" with a tailored post-life makeover. The service is particularly aimed at people "for whom making-up is an intimate part of their identity." Smoky eyes and scarlet lips are just a few of the options available to transcend elegance and self-expression in the afterlife.

Starting at £450, the post-life makeover is carried out by Illamasqua beauty professionals who have been specially trained by embalmers at Leverton & Sons in the art of working with the deceased.

"To wear the most fabulous make-up applied by a professionally trained make-up artist for your final journey is the ultimate statement of celebration," Illamasqua, whose celebrity fans include Courtney Love and Lily Allen, said in a statement.

The service certainly gives a whole new meaning to looking like death...

Related

Emma-Watson-hero.jpg

Red Carpet Round-Up

Beckham-hero.jpg

Who (or what) is Harper Beckham named after?

cake-pop-hero.jpg

Top of the Pops

Comments

More

23 ultimate Love Island hairstyles for summer

Looking for some hair inspiration? Right this way...

by Sarah Biddlecombe
21 Jul 2017

This is the £4.49 highlighter that's been selling out all summer long

Say hello to the latest must-have beauty product...

by Megan Murray
20 Jul 2017

Ask the experts: golden skincare rules to follow in summer

Head this way for the ultimate guide

by Sarah Biddlecombe
19 Jul 2017

Emily Ratajkowski: we need to stop oversexualising breasts

“They aren't vulgar or offensive”

by Anna Brech
19 Jul 2017

The secret beauty detail we’ve all been missing in Game of Thrones

There’s more to Sansa Stark’s hair than meets the eye…

by Kayleigh Dray
19 Jul 2017

Three easy ways to work hot holiday hair for cocktail nights out

Chic styles for glamour and presence

17 Jul 2017

Act of dignity: US beautician gives free haircuts to the homeless

“I just figured I'd lift people up a little bit”

by Anna Brech
13 Jul 2017

This is the most popular nude lipstick on Pinterest

And it costs less than £4

by Sarah Biddlecombe
12 Jul 2017

Why we should all be cleansing, exfoliating and moisturising our hair

Your classic facial routine now applies above the hairline

11 Jul 2017

A-list hair makeovers: the best hair colour transformations

From Cheryl Cole’s new look to Chrissy Teigen’s strawberry-blonde makeover

10 Jul 2017