Jump to Main ContentJump to Primary Navigation
Top

Video: Madonna's sexy perfume ad

Video5.jpg
Video1.jpg
Video2.jpg
Video4.jpg

It's yet to be released and already the new video for Madonna’s debut perfume Truth or Dare is causing a stir.

Certainly no stranger to controversy, Madonna’s new fragrance ad is yet to officially air – it will debut in the UK on April 3 – however the commercial has already reportedly been deemed too sexy for the Disney-owned US TV network ABC.

ABOVE: Madonna's debut fragrance is a twist on classic white flower scents

Shot in black and white by renowned fashion photographers Mert & Marcus, the Truth or Dare video (which you can watch below) shows Madge in a black corset and fishnets in one scene then a sultry, black silk underwear set in another, interspersed with shots of the edgy Truth or Dare perfume bottle. The soundtrack – a remix of Madonna’s Girl Gone Wild track – also features the queen of pop singing, with the lyrics: “I know good girls don’t misbehave… but I’m a bad girl”. As if we didn’t know that already!

ABOVE: Madonna dares to bare in sultry black lingerie for her new perfume ad

According to the Belfast Telegraph, the ABC network is said to have ordered producers to digitally alter shots that reveal Madonna’s cleavage: making the bra bigger digitally to cover her chest and the corset longer to cover more of her bottom.

Despite its suggestive content, the scent – envisaged to be re-invention of classic white flower fragrances featuring notes of vanilla and caramelised amber - is said to have been inspired by Madonna’s mother, who died of breast cancer in 1963: "My oldest memory of my mother is her perfume. I carry it with me everywhere. She always smelled like gardenias and tuberose. An intoxicating mixture - feminine and mysterious," said Madonna in a release.

ABOVE: The queen of pop performing at the Super Bowl last month

Continuing the familial theme, on-set rumours confirm that Madge’s daughter Lourdes stopped by the Truth or Dare shoot after her ballet lesson to see the singer. She already seems to be following in her mother footsteps in so many ways, perhaps we can expect Lourdes’ own fragrance soon?

ABOVE: Following in her mum's footsteps? Lourdes on the red carpet with Madonna

ABOVE: Watch the video for Madonna's debut perfume Truth or Dare

What do you think? Is Madonna's perfume advert too sexy? Tell us what you think on Twitter or in the comments box below...

Related

Madonna-hero.jpg

Madonna MDNA – track by track!

madonna-at-thesuperbowl.jpg

Madonna: All her Superbowl outfits

celebrity-fragrances.jpg

8 credible celebrity fragrances

Comments

More

Magical hair dye changes colour according to temperature and mood

Seeing is believing

by Sarah Biddlecombe
22 Feb 2017

Hair hacks we learned from the experts at Fashion Week

Useful and unusual

by Shannon Peter
21 Feb 2017

How bridesmaid hair has found its cool

A lesson in adding edge to pretty hairstyles

by Shannon Peter
17 Feb 2017

NYFW's most irresistible make-up trends

From peach eyeshadow to super-shine skin

by Shannon Peter
17 Feb 2017

Get the golden touch with cutting-edge metallic nail art designs

Introducing s/s 2017’s most wearable nail-art trend...

by The Stylist web team
07 Feb 2017

Touching new photo series shows the beauty of women over 100

Age is just a number

by Sarah Biddlecombe
03 Feb 2017

The red lipstick that suits every woman

The Stylist Beauty Council finds the make-up shades to flatter all

by Shannon Peter
03 Feb 2017

Bespoke beauty: the customisable make-up promising perfection

Cosmetically speaking

by Amy Swales
31 Jan 2017

Angelina Jolie lands her first job since Brad Pitt split

First public role since news of the divorce

by Anna Pollitt
24 Jan 2017

This is why Alicia Keys wore make-up in her latest photo shoot

The star appears in colourful eyeshadow and sweeping eyeliner

by Amy Swales
20 Jan 2017