Jump to Main ContentJump to Primary Navigation
Top

Why we need to talk about this YouTube video

mypaleskin.jpg

Be it spots, dark eye circles or scarring, we all have a facial feature that we're unhappy with and are guilty of fussing over.

And having flawless skin, in particular, is the epitome of modern beauty ideals. We only need to step into a department shop's beauty hall to pick from a plethora of products that promise coverage of unwanted skin blemishes.

But three months ago, one acne-suffering beauty blogger decided to share images of herself without makeup on social media.

Em Ford, who runs the YouTube makeup channel My Pale Skin, received thousands of messages in response from people all over the world who suffer or have suffered from acne. However, not all of the comments were positive. 

Words such as "disgusting", "ugly" and "has she ever washed her face?" were thrown back at the 26-year-old.

A photo posted by Em Ford (@mypaleskinblog) on

This week, the blogger, who is also a film maker, unveiled a video that revealed her acne alongside the vitriolic comments. But she also went once step further, by including footage of the layers of foundation and concealer she applies to cover her spots, the praise she receives in response to her transformation ("beautiful", "amazing", "so pretty") and then, once again, an equally negative reaction from commentators: "you wear too much make-up", "this is misleading", "trust no f****** b**** with makeup". 

While we know the internet can be a breeding ground for trolls, Em's experience shines a very bright light on how we as a society react to imperfections and even those with a full face of make-up. 

At the end of the video - which clocked up over 1 million views in a day - Em grabs a makeup wipe and starts removing all that she painted on 60 seconds before as if she's saying goodbye to the pressure of covering up her skin and conforming to an unrealistic ideal.

"I wanted to create a film that showed how social media can set unrealistic expectations on both women and men," writes Em. "One challenge many face today, is that as a society, we're so used to seeing false images of perfection, and comparing ourselves to unrealistic beauty standards that it can be hard to remember the most important thing - you are beautiful - no matter how flawed you feel, no matter how upset you may about the way you look."

We have to commend Em for drawing attention to such an overlooked and deeply poignant issue. It's time we realised that there's no one definition of beauty. 

Watch Em powerful video titled You Look Disgusting below. 

Related

hero.jpg

Bare-faced beauty: meet the women who go make-up free every day

Make up.jpg

Amy Schumer stars in new video highlighting beauty double standards

barbie-no-makeup.jpg

Barbie without make-up

make-up.jpg

'Can I be a feminist and still love make-up?'

seasonsmarie-960x720.jpg

These photos of a 97-year-old woman's life will fill you with joy

rexfeatures_4244126bc.jpg

Celebrate birthday girl Debbie Harry with a look at her best quotes

Comments

More

Allison Williams: ‘Three things I learned when I dyed my hair blonde’

The Girls star changed her hair colour – and learned a lot as a result…

by Kayleigh Dray
22 Mar 2017

Is the world ready for the first ‘edible’ prosecco nail polish?

Yup, you read that right: edible nail polish

by Kayleigh Dray
20 Mar 2017

Got red hair? Here’s what it says about you (according to science)

You truly do stand out from the crowd

by Kayleigh Dray
15 Mar 2017

The truthful make-up tutorial sweeping the internet

“I don’t know what it is or what it does.” We hear ya

by Amy Swales
08 Mar 2017

Would you buy this lipstick if it was £2.56?

Stylist investigates the psychology behind the price of beauty products

by The Stylist web team
01 Mar 2017

Why the humble herb is set to take over our bathroom cabinets

Herbal skin healers

by The Stylist web team
01 Mar 2017

This Mac Basic Bitch makeup palette is everything we need in life

Oh boy.

by Sarah Biddlecombe
24 Feb 2017

Magical hair dye changes colour according to temperature and mood

Seeing is believing

by Sarah Biddlecombe
22 Feb 2017

Hair hacks we learned from the experts at Fashion Week

Useful and unusual

by Shannon Peter
21 Feb 2017

How bridesmaid hair has found its cool

A lesson in adding edge to pretty hairstyles

by Shannon Peter
17 Feb 2017