Jump to Main ContentJump to Primary Navigation
Top

YSL's new Facebook-inspired eyeshadow

YSL-Facebook-palette-lid.jpg
YSL-Facebook-palette.jpg
YSL-Facebook-palette-shadow.jpg

YSL has turned to Facebook for inspiration for its new Pure Chromatics Devoted to Fans eyeshadow palette.

Housed in a luxe gold case, with a Facebook blue lid and YSL’s trademark insignia alongside ‘Devoted to Fans’ and ‘#1’ signage, the Pure Chromatics Devoted to Fans eyeshadow quartet features two shadows in Facebook's famous blue and white colours, plus one shimmering grey and one black.

Cited by the YSL press office as a “declaration of love” to its fans, the Devoted to Fans palette aims to “[join] together the now highly identifiable Facebook blue with the luxurious Yves Saint Laurent design", reports kissandmakeup.tv.

We love this mix of social media and make-up – and we’re not the only ones; unsurprisingly Facebook are also big fans.

Speaking about YSL’s Facebook palette, Damien Vincent, Commercial Director of Facebook France said: "We are honoured that a prestigious brand such as Yves Saint Laurent [is using] Facebook colour codes to launch a unique product destined for his fans.”

A true collectors' item, only 1,650 YSL Pure Chromatics Devoted to Fans palettes have gone into production, and the set will only be available to buy on YSL’s Facebook page on July 19 (priced £39).

What’s not to ‘Like’?

What do you think? Would you give YSL's new eyeshadow palette a Facebook thumbs up? Tell us your thoughts on Twitter @StylistMagazine or in the comments section below

Image credit: kissandmakeup.tv

Related

hedi.jpg

YSL No More

Jane-Austen-game.jpg

Jane Austen the Facebook game

Sheryl-Sandberg1.jpg

Facebook thumbs up for crying at work

More

Iconic big hair for backcombing inspiration

From the coiffured beehive to the carefree bouffant

by Anna Brech
16 Oct 2017

Blake Lively has debuted a chic autumnal bob on the red carpet

It’s super-sleek, with shimmering golden highlights

12 Oct 2017

Chrissy Teigen’s clever make-up hack is so simple, yet so effective

But it doesn’t exactly come cheap

by Kayleigh Dray
10 Oct 2017

Adidas model gets rape threats over hairy leg photographs

Arvida Byström says people are pretty angry about her appearance

by Amy Swales
09 Oct 2017

Dove issues apology over that “racist” Facebook advert

“We deeply regret the offence this has caused”

by Kayleigh Dray
09 Oct 2017

The one accessory you need for better backcombing

Use this to create powerful volume and impact

09 Oct 2017

Everything you need to know about Glossier's big UK launch

Where, when and what to buy from the cult US beauty brand

by Moya Crockett
04 Oct 2017

The make-up mistake we’re all guilty of, according to beauty experts

Oops, we did it again…

by Susan Devaney
04 Oct 2017

Six golden rules for backcombing your hair

A foolproof formula for dramatic volume and lift

02 Oct 2017

5 striking Halloween looks you can recreate using your make-up bag

The fanciest of dress for the lowest of effort

by Amy Swales
29 Sep 2017