Jump to Main ContentJump to Primary Navigation
Top

Judith Kerr’s new Mog book tops the adult best-seller charts after selling 39 copies per minute

mog.jpg

Judith Kerr’s resurgence of her beloved Mog the cat is top of the UK the adult and children's book charts.

The new picture book, Mog’s Christmas Calamity, sees the beloved tabby cat - last seen in 2002 - cause chaos in the Thomas household on Christmas morning. It has beaten big name authors including David Walliams, Bill Bryson and Ian Rankin to the No 1 slot, selling 74,453 copies just last week.

Judith Kerr

The original Mog series

The book sees Mog accidentally summon the fire brigade to her smoke-filled home after a catastrophic Christmas Eve and was written and illustrated by Judith Kerr exclusively for Sainsbury's. The store aired a witty short film bringing Mog to life – and featuring a cameo from Judith herself – last Thursday which proved a huge success. Voiced by Emma Thompson, the advert sees ill-fated cat Mog set off a chain of unfortunate events which almost ruin Christmas for the Thomas family.

Judith Kerr

The Tiger That Came To Tea, another Judith Kerr childhood favourite

The success is nothing the chart-topping author isn’t used to, her bestselling title The Tiger Who Came to Tea (above), has sold over five million copies since its publication in 1968.

In 2002, Judith broke hearts by killing off her calamity-prone Cat by publishing Goodbye Mog. Talking to the Guardian at the time she said: “I didn’t think of it so much in terms of “That’s an end to Mog,” though I think it is.

 “I’ve done enough Mog books – you know, drawing all those stripes became very tedious. I wished sometimes I’d made her a plain-coloured cat. But it wasn’t so much that I wanted to kill her off, as that I wanted to say something about dying and being remembered.” 

Judith Kerr

The author Judith Kerr

Figures from Nielsen BookScan reveal that Mog’s latest adventure sold an average of 39 copies per minute between 13 November and 17 November.

Judith, HarperCollins and Sainsbury’s are donating all the profits from the sale of the £3 title, and of a £10 Mog soft toy, to Save the Children’s campaign to improve child literacy in the UK.

So, what are you waiting for? Join the Mog mania gripping the nation, and watch the funny ad here because, take it from us, this just keeps getting better. 

Images copyright Kerr-Kneale Productions Ltd.

Related

ad_187694145.jpg

Sainsbury's Christmas advert brings Judith Kerr's Mog the Cat to life

kerr-hero.jpg

Judith Kerr artwork

ThinkstockPhotos-485228172.jpg

The best book written by a female author in the last 10 years revealed

Kitten.jpg

The colour of a cat's coat indicates how mean it is

cat pub pic.JPG

A cat pub exists and it's right here in the UK

615x330-kerr-hero.jpg

How to become a children's book illustrator

rexfeatures_3969674a.jpg

Relax; watching cat videos at work is actually good for you

famous-five.jpg

The 50 best children's books

Comments

More

The nightmarish full trailer for The Handmaid's Tale has landed

Chilling

by Amy Swales
24 Mar 2017

Incredible quotes about mothers in literature

Tissues, at the ready...

23 Mar 2017

31 of the most uplifting lines from literature to brighten up any day

Literary pearls of wisdom for when you're despairing of the world.

by Hayley Spencer
20 Mar 2017

An eight-year-old has written a bestseller about her annoying brother

"Well, he's a little downright annoying," said Nia Mya

17 Mar 2017

Photographer depicts young girls at their most powerful

"Strength isn't always loud and feisty."

by Sarah Biddlecombe
14 Mar 2017

Bookshop makes powerful statement about the gender gap in fiction

"We’ve silenced male authors, leaving works of women in view.”

by Sarah Biddlecombe
13 Mar 2017

Five beautiful poems to read when you need a good cry

Selected by Judi Dench, Elena Ferrante, Mariella Frostrup and more

by Sarah Biddlecombe
09 Mar 2017

Exclusive: JoJo Moyes is writing a third Lou Clark book

Get ready 'Me Before You' fans...

by Sarah Biddlecombe
09 Mar 2017

Meet your new booklist: The Baileys Women’s Prize For Fiction longlist

Sixteen new reads to add to your list

by Francesca Brown
08 Mar 2017

Jo Cox’s husband is writing her memoirs

Jo Cox: More in Common will be published on the eve of the first anniversary of her death.

by Moya Crockett
06 Mar 2017