Jump to Main ContentJump to Primary Navigation
Top

Alexa Chung for Madewell

alexavideo3.jpg
alexachunghero.jpg
alexavideo.jpg

Aside from a stint as the face of Superga, it's been a relatively quiet year for Alexa Chung. But now the style icon is back in the fashion spotlight once more, thanks to her second collection for American brand Madewell.

Her first line for the brand (featuring peter pan collars and adorable bat t-shirts) was a sell-out, so it's no surprise Ms Chung was asked to reprise her role. Madewell’s Head of Design Kin Ying Lee said designing with Alexa was “like old friends getting together" as "we were so in sync" - and from what we've seen of the collection so far, it certainly captures Alexa's effortlessly cool, slightly preppy style.

Inspired by “girls in bands who live their looks”, the campaign was shot in Austin Texas for a slightly "roadtrip feel". The whole collection won't be revealed until September 22, but so here are some campaign shots and stills from the dreamy video to whet your appetite.

Related

alexachungforsuperga.jpg

Alexa Chung: style Q & A

NET-A-PORTER-Alexa Chungcrop.jpg

Alexa & Anna

coco-hero.jpg

Life according to Coco Chanel

Comments

More

Shoes to make you happy: fancy new footwear to click your heels in

Instant cheer

by Amy Swales
22 Jan 2017

Shop the 40 most extravagant pieces of jewellery under £100

What January blues?

by Sarah Biddlecombe
20 Jan 2017

Fashion designers write thank you letters to Michelle Obama

And not just because they don’t want to dress Melania.

by Moya Crockett
20 Jan 2017

Daily outfit inspiration with our look at the best dressed A-listers

Casual dressing ideas from stylish celebrities

20 Jan 2017

37 Valentine's gifts you'll want to buy for yourself

Ditch hearts and flowers for stylish and interesting

by Amy Swales
19 Jan 2017

Why Amanda Seyfried won’t be wearing a white dress at her wedding

The actor is engaged – but she’s not interested in a traditional gown.

by Moya Crockett
18 Jan 2017

Naomi Campbell shares sweet tribute to Kate Moss on her birthday

"I love you wagon"

by Sarah Biddlecombe
16 Jan 2017

This week's Style List

From plant life to shirt goals

by The Stylist web team
15 Jan 2017

New Look have their own budget version of Prada’s new ‘it’ handbag

It’s the ultimate designer dupe…

by Kayleigh Dray
12 Jan 2017

Octavia Spencer on the joy of wearing trousers on the red carpet

“I was able to be freer”

by Sarah Biddlecombe
12 Jan 2017