Jump to Main ContentJump to Primary Navigation
Top

Body diversity, at last: plus size models and a 56-year-old woman feature in Sports Illustrated swimsuit issue

ashley graham sports illustrated.jpg

Could 2016 be the year that brands finally start embracing body diversity?

From Barbie's new range of tall, curvy and petite dolls to Aerie's unretouched swimsuit campaign featuring a size 16 model, we're certainly not off to a bad start.

And now, Sports Illustrated have released their annual swimsuit edition featuring not only two plus-size models, but also a 56-year-old.

Philomena Kwao

Philomena Kwao

Branded #SwimSexy, the campaign is a three-page advert for plus-size brand Swimsuits for All.

It stars 28-year-old Ashley Graham, a celebrated plus-size model from Nebraska who made headlines last year when she became the first size-16 model to appear in Sports Illustrated in a #CurvesinBikinis campaign for the same swimsuit brand.

Talking about the campaign to New York Daily News Graham said, “I imagined myself as a sexy Bond girl coming out of the water during the shoot. It doesn't matter if it’s an ad or not. The message of inclusion is powerful for all women.”

A fierce campaigner for body positivity, the model also launched her own line of lingerie at New York Fashion Week last year and told Stylist magazine readers they need to learn to love their cellulite in an exclusive video.

Ashley Graham

Ashley Graham

The campaign also stars British plus-size model Philomena Kwao, 26, and Nicola Griffin, 56, who will become the oldest person to feature in the magazine in its 62 year history.

Speaking about #SwimSexy, she told the Mail Online, "I’m not large, but I want to see someone who is showing me clothes that I can actually see myself buying... 

I think it’s important that we go in the right direction — I’ve raised two girls, and they look at the TV and they look at magazines, and they feel bad. And that’s awful."

Nicola Griffin

Nicola Griffin

You can watch a video of the kickass ladies in action on the shoot below.

Related

ModelMaterial2.JPG

Student quits job after shop boss says she’s not “model material”

dad bod ken.jpg

Barbie's not the only one having a makeover: introducing dad-bod Ken

ariel winter sags.jpg

Ariel Winter reveals her breast reduction scars at the SAG Awards

fcuk tee.jpg

The ultimate 90’s revival: FCUK bringing back its classic slogan tee

CindyCrawford5.jpg

Cindy Crawford retires from modelling, aged 50

cressida phase eight wedding dress.jpg

This season's most beautiful and affordable new wedding dresses

mattel-hello-barbie-doll.jpg

Barbie is now curvy and petite to reflect “a broader view of beauty”

ThinkstockPhotos-495017784.jpg

The innovative new wardrobe apps that will keep your closet clean

gym-accessories-mag.jpg

Chic gym and work-out accessories to get you in the mood to exercise

Comments

More

“The nervous bride’s guide to the nightmare of wedding dress shopping”

It’s Bridal Boutique Bingo! How many veiled horrors will you check off?

by Amy Swales
25 Jul 2017

Where to buy the most iconic party dresses in film on the high street

Including THAT green dress from Atonement...

by Sejal Kapadia Pocha
19 Jul 2017

Daily outfit inspiration with our look at the best dressed A-listers

Casual dressing ideas from stylish celebrities

19 Jul 2017

25 fashionable and functional bikinis for summer 2017

Invest in one of these stylish pieces to see you through the rest of summer

18 Jul 2017

The latest H&M designer collaboration is here and it's fit for a royal

Kate Middleton, Michelle Obama and Alexa Chung are major fans

by Harriet Hall
13 Jul 2017

Meryl Streep has an insane Barack and Michelle Obama handbag

And you really need to see it

by Kayleigh Dray
13 Jul 2017

H&M just announced a collaboration with this very chic French brand

by Nicola Colyer
07 Jul 2017

Nickelodeon has released a seriously retro fashion range for adults

Because who wouldn't want a Rugrats t-shirt?

by Jasmine Andersson
07 Jul 2017

This week’s Style List: jewels, summer scents and statement towels

All your sunshiny needs sorted

05 Jul 2017

This River Island dress is a summer must-have, according to Instagram

Fashion bloggers are obsessed with this high-street frock

by Kayleigh Dray
05 Jul 2017