Jump to Main ContentJump to Primary Navigation
Top

Margiela for H&M collection announced

HM-collab.jpg
Maison-Martin-margiela.jpg
HM-video.jpg

H&M have announced that its latest designer collaboration will be with Maison Martin Margiela for autumn/winter 2012.

Following up the success of this year’s popular Marni and Versace collaborations, the high street store has opted for a more avant-garde fashion house with Maison Martin Margiela.

Founded by Belgian Martin Margiela in 1988, the elusive designer (he’s never granted an interview or consented to be photographed) has been called ‘fashion’s J.D Salinger’, and his clothes have been equally thought-provoking. With an aim to “derail classic notions of fashion”, past collections have been about creating new shapes and volumes, as well as utilising forgotten fabrics like vintage home furnishings.

Although Margiela stepped down from the label in 2009, the fashion house’s creative vision has been more commercially-minded but still no less challenging. Due to go into 230 stores worldwide and online on November 15, the Maison Martin Margiela for H&M collection will feature clothing and accessories for both women and men, and is set to be a bit of an event promises H&M’s creative advisor Margareta van den Bosch:

“Maison Martin Margiela is one of the most important and influential fashion houses of the past three decades. I am so excited by this radical collaboration which will give fashion lovers around the world the chance to wear special pieces by Maison Martin Margiela," she said.

Adding, "This collaboration will be a great and memorable fashion moment.”

Watch the video for a sneak preview of the Maison Martin Margiela for H&M designs...

What do you think? Will you be queuing up for the Maison Martin Margiela for H&M collection? Tell us your thoughts on Twitter or in the comments section below.

Related

anna-hero.jpg

Anna Dello Russo to design collection for H&M

615x330_marni1.jpg

Marni for H&M

hmversace-collection.jpg

Versace for H&M Cruise Collection

Comments

More

Model reshoots fashion campaigns to highlight our need for diversity

“Black girls are invisible”

by Sarah Biddlecombe
09 Dec 2016

Daily outfit inspiration with our look at the best dressed A-listers

Casual dressing ideas from stylish celebrities

09 Dec 2016

How to wear gold this Christmas: 33 metallic marvels to shop now

And bookmark for sales later...

by Amy Swales
08 Dec 2016

Here's how to make sure your Christmas shopping arrives in time

All the important last minute dates you need

by Sarah Biddlecombe
08 Dec 2016

Long live the LBD: this is apparently the perfect party dress

The design was based on feedback from 1,000 women

by Amy Swales
08 Dec 2016

30 of the best turtlenecks to buy right now

Get ready to find the new hardest-working item in your wardrobe.

by Moya Crockett
06 Dec 2016

These are the most exciting names in Britain's fashion

Fashion's greatest gather to toast emerging designers and models

by Alexandra Fullerton
06 Dec 2016

The Fashion Awards: Stylist's favourite outfits

Take a bow Gigi Hadid, Alexa Chung, Adwoa Aboah...

by Anna Pollitt
06 Dec 2016

Gigi Hadid delivers tearful speech as she’s named Model of the Year

“Thank you for looking beyond what the rest of the world looked for”

by Kayleigh Dray
06 Dec 2016

25 party shoes you won't want to take off this festive season

Upgrade your festive wardrobe with a pair of killer party shoes.

by Hayley Spencer
05 Dec 2016