Jump to Main ContentJump to Primary Navigation
Top

Meet the "Hijarbie" Barbie making waves in the fashion world

hijarbie.JPG

Last week, Mattel made the biggest change in Barbie's history when it (finally) introduced a new range of body positive dolls that didn't conform to the brand's super-skinny stereotype.

And hot on the heels of the newly launched tall, curvy and petite Barbies, another variation of the dolls has caught our attention.

Meet Hijarbie, the world's first hijab wearing Barbie doll who is fast becoming an Instagram star.

Who loves a tutu skirt as much as I do!

A photo posted by Mini Hijab Fashion! (@hijarbie) on

Hijarbies were created by 24-year-old Haneefah Adam, from Nigeria, after she perused the popular Barbie Style Instagram account and decided she wanted to see Barbies that dressed the way she did, too.

She told Mic, "It got me thinking about how I'd actually like to see a doll dressed up like I would have — covered up.

"I was mulling about the idea for about three months while I was still studying for my master's degree in the U.K. When I got back to Nigeria, I went to the mall, purchased a doll, dressed it up, documented it and here we are."

Blue #Hijarbie #hijarbiestyle #hijabstyle #hijabfashion

A photo posted by Mini Hijab Fashion! (@hijarbie) on

Despite being set up less than two months ago, the Hijarbie account of beautiful "mini hijab fashion" already has nearly 8,000 followers and is making a positive impact across social media.

A photo posted by Mini Hijab Fashion! (@hijarbie) on

As well as posting pictures of the Hijarbies themselves, Adam also creates dolls based on Muslim fashion bloggers and their outfits.

These posts mirror a growing trend across the fashion world to bring more diversity to their campaigns: last year alone, clothing giant H&M made history when it featured it's first hijab-wearing model and Dolce & Gabbana launched an exclusive range of hijabs and abayas.

Pastel Floral prints with @eslimah !! #hijabfashion #hijarbiestyle

A photo posted by Mini Hijab Fashion! (@hijarbie) on

Adam hopes the account will inspire the millions of Muslim girls around the world who play with Barbie dolls to feel empowered. 

She said, "This is about having an alternative and creating an awareness of having toys that adopts your religion and culture and in your own likeness."

Instead of dressing up her dolls in clothes she wouldn't wear, hijabifying it will create a sense of belonging and hopefully make a positive impact."

Hey there! #Hijarbie #hijabfashion #hijabmuslim #hijarbiestyle

A photo posted by Mini Hijab Fashion! (@hijarbie) on

Related

dad bod ken.jpg

Barbie's not the only one having a makeover: introducing dad-bod Ken

reese witherspoon.jpg

Reese Witherspoon signs onto Barbie film

barbie-boy-advert.jpg

New Barbie advert features boy playing with doll for the first time

hipster barbie.JPG

'My work here is done.' Hipster Barbie parody account quits Instagram

rexfeatures_5127380aw.jpg

The three new acronyms that will sum up your social life in 2016

Barbie 1.JPG

Barbie now has over one million fashion followers on Instagram

Screen Shot 2015-10-16 at 11.19.14.png

Has Barbie finally found a way to empower a new generation of women?

cressida phase eight wedding dress.jpg

This season's most beautiful and affordable new wedding dresses

mattel-hello-barbie-doll.jpg

Barbie is now curvy and petite to reflect “a broader view of beauty”

More

Daily outfit inspiration with our look at the best dressed A-listers

Casual dressing ideas from stylish celebrities

28 Jul 2017

The one fashion accessory you need this summer, according to Instagram

We’re so here for this ridiculously fun trend

by Kayleigh Dray
28 Jul 2017

From banned to summer staple: the controversial history of the bikini

Did you know the bikini was named after the atomic bomb?

by Harriet Hall
27 Jul 2017

This week's Style List: from craft cocktails to lucky charms

Something on this week's Style List caught your eye...?

25 Jul 2017

“The nervous bride’s guide to the nightmare of wedding dress shopping”

It’s Bridal Boutique Bingo! How many veiled horrors will you check off?

by Amy Swales
25 Jul 2017

Where to buy the most iconic party dresses in film on the high street

Including THAT green dress from Atonement...

by Sejal Kapadia Pocha
19 Jul 2017

25 fashionable and functional bikinis for summer 2017

Invest in one of these stylish pieces to see you through the rest of summer

18 Jul 2017

The latest H&M designer collaboration is here and it's fit for a royal

Kate Middleton, Michelle Obama and Alexa Chung are major fans

by Harriet Hall
13 Jul 2017

Meryl Streep has an insane Barack and Michelle Obama handbag

And you really need to see it

by Kayleigh Dray
13 Jul 2017

H&M just announced a collaboration with this very chic French brand

by Nicola Colyer
07 Jul 2017