Jump to Main ContentJump to Primary Navigation
Top

Stella McCartney unveils the patriotic new Team GB kit

Tom Mitchell Jessica Ennis-Hill Stella McCartney Tom Daley Olivia Br   .jpg

The Team GB kits for the 2016 Olympics and Paralympics have been revealed today to mark the 100 day countdown to the Games.

Jessica Ennis-Hill, Tom Daley and Olivia Breen were among the athletes who modelled the teams’ official kit, created by designer Stella McCartney alongside Adidas.

STYLED FOR SUCCESS: adidas Creative Director Stella McCartney joins Team GB and Paralympics GB athletes

McCartney sported a patriotic red coat as she stood among the athletes whose kits prominently feature the colours of the Union Flag and a new British Coat of Arms to unite the two teams and sporting events. 

Speaking exclusively to stylist.co.uk, Ennis-Hill said “It was so nice to finally bring [the designs] to life and see everyone in their individual sporting kits. To be wearing this kit is incredible, it feels amazing. And with Rio being so close now — it’s exciting.” 

The College of Arms designed a new British Coat of Arms for the Olympic kit

The College of Arms designed a new British Coat of Arms for the Olympic kit

Designed by the College of Arms, the new logo will be the Olympic teams’ official emblem and is emblazoned across the chest of running vests and swimsuits while the Union Jack features heavily on several kits and badges on the hips of others.

Ennis-Hill, who met regularly with the designer along with her teammates to discuss the designs, said: “You feel a huge sense of pride when you put on your Team GB kit. Our 2012 kit was incredible so to top that with this kit is amazing.”

"It was so nice to finally bring [the designs] to life and see everyone in their sporting individual kits."

"It was so nice to finally bring [the designs] to life and see everyone in their sporting individual kits."

A combination of performance fabrics have been incorporated into the designs which are, on average, 10% lighter than in 2012, helping the athletes to go further and faster.

According to Adidas product manager John Stewart, the kits also feature ‘Climachill’ technology with open mesh and ventilation channels to keep cool air flowing in and sweat flowing out — an essential feature in the challenging Brazilian climate.

The 100 day countdown has begun — go Team GB! 

Related

pool.PNG

The world's most spectacular swimming pools with a view

Beyonce.jpg

Model with muscular dystrophy stars in Beyonce's new fashion range ad

henry_rt.jpg

Introducing Henry Holland's interiors range

iStock_000030323340_Large.jpg

The social pitfalls of being a tall woman

lena dunham.PNG

This week's best A-List Instagrams

jami.jpg

Meet the first female double amputee hoping to run the Boston marathon

iStock_000057840560_Large.jpg

A 12-year-old girl just ran a half-marathon by mistake

italy.jpg

Ten feel-good fitness holidays that you'll actually enjoy

Stephanie Rothstein Bruce marathon runner.jpg

Marathon runner's post-partum body photos go viral

Comments

More

Daily outfit inspiration with our look at the best dressed A-listers

Casual dressing ideas from stylish celebrities

24 Jan 2017

Shoes to make you happy: fancy new footwear to click your heels in

Instant cheer

by Amy Swales
22 Jan 2017

Shop the 40 most extravagant pieces of jewellery under £100

What January blues?

by Sarah Biddlecombe
20 Jan 2017

Fashion designers write thank you letters to Michelle Obama

And not just because they don’t want to dress Melania.

by Moya Crockett
20 Jan 2017

37 Valentine's gifts you'll want to buy for yourself

Ditch hearts and flowers for stylish and interesting

by Amy Swales
19 Jan 2017

Why Amanda Seyfried won’t be wearing a white dress at her wedding

The actor is engaged – but she’s not interested in a traditional gown.

by Moya Crockett
18 Jan 2017

Naomi Campbell shares sweet tribute to Kate Moss on her birthday

"I love you wagon"

by Sarah Biddlecombe
16 Jan 2017

This week's Style List

From plant life to shirt goals

by The Stylist web team
15 Jan 2017

New Look have their own budget version of Prada’s new ‘it’ handbag

It’s the ultimate designer dupe…

by Kayleigh Dray
12 Jan 2017

Octavia Spencer on the joy of wearing trousers on the red carpet

“I was able to be freer”

by Sarah Biddlecombe
12 Jan 2017