Jump to Main ContentJump to Primary Navigation

25 of the chicest slogan T-shirts, jumpers and sweatshirts

Since Vivienne Westwood's iconic God Save The Queen top we have been in love with the slogan tee.

In terms of fashion, there's little we find more satisfying than wearing a white cotton T-shirt with bold black typography on it. 

Essentially, it's lazy dressing. OK, so you've put a t-shirt on but instead of adding a chunky necklace as you would with a plain tee, there's no need as the words are the accessories. See, there's already much less effort required. 

Not only that, the words can help us feel better on a bad day, and let people know our frame of mind without us having to open our mouths, which, as we're sure you'll agree, can be pretty useful sometimes. 

Here, we've selected some of our favourite printed t-shirts around. And no Comic Sans in sight. 



The 30 best polka dot pieces under £150


The most risque red carpet dresses in history

retro leopard.jpg

Charting the rich and exotic evolution of leopard print


Inspirational acid-attack survivor to walk at Fashion Week


This week's Style List


Where the Stylist fashion editors buy their basic staples

ashley graham h&m plus size blue.jpg

Plus size model Ashley Graham fronts H&M’s AW16 campaign

leopard herp.jpg

Take a walk on the wild side: the best leopard print pieces to buy now


The top trending fashion pins of Autumn 2016, as revealed by Pinterest



This clothing range is designed to raise awareness of mental illness

“It’s not a delusion, you are incredible”

by Amy Swales
24 Oct 2016

Daily outfit inspiration with our look at the best dressed A-listers

Casual dressing ideas from stylish celebrities

24 Oct 2016

The Met Gala 2017 theme will bring some serious high-fashion weirdness

Katy Perry and Pharrell Williams are set to host the fashion world’s biggest party.

by Moya Crockett
24 Oct 2016

In memory of Richard Nicoll, one of fashion's brightest talents

by Alexandra Fullerton
22 Oct 2016

Octogenarian bride shows us all how it's done

She married her beau 60 years after they first met

by Amy Swales
21 Oct 2016

Vogue editor Alexandra Shulman opens up about her anxiety

by Harriet Hall
21 Oct 2016

These are the most popular boots on Pinterest right now

They’re total lust-haves…

by Kayleigh Dray
20 Oct 2016

Contain yourselves: Mr. Men and Little Miss stamps have arrived

We're going to be writing more letters

by Amy Swales
20 Oct 2016

Victoria Beckham announces new fashion collaboration

(and it's affordable)

by Harriet Hall
20 Oct 2016

Is this Michelle Obama's ultimate statement dress?

Hello, bespoke Atelier Versace

by Harriet Hall
19 Oct 2016