You might be wondering why Black Friday - when American retailers offer huge discounts the day after Thanksgiving - is big news in Britain.
Since 2010, when Amazon introduced a few Black Friday bargains to UK shoppers, the day of discounts has fast become a country-wide phenomenon and is now a permanent fixture on the shopping calendar in the run up to Christmas.
This year, Black Friday (on 27 November) is set to become the biggest shopping day in the UK with sales expected to pass the £1billion mark (last year £810m was spent).
Meanwhile, Cyber Monday, the day after the weekend of Black Friday where big online retailers continue to offer exclusive savings, is also catching on in the UK.
So that you don’t miss out, we list the best deals below. We will update the page as and when offers are announced by retailers this week, so bookmark this page and check back daily for more.
Fashion & accessories
Harvey Nichols: 25% off selected fashion and accessories (35% of fashion for app holders) online and in all stores, except Liverpool. Brands include Vivienne Westwood, Victoria Beckham, Mary Katrantzou and Maison Margiela.
The Outnet: Up to 80% off designer labels
AX Paris: 20% off all their collection online.
Lamb 1887: Get 25% off the entire handbag collection from this heritage brand on Black Friday.
Heidi Klein swimwear: 20% off selected products all day on Black Friday.
Larson & Jennings: 15% off on all watches in store and online (except the Automatic collection) from Black Friday to Cyber Monday.
Mawi: 30%-60% off all collections on Black Friday.
Thomas Sabo: Up to 60% off selected stock in store and if you spend £125 in store you'll receive a limited edition Charm Club Diamond bracelet (worth £60).
Salt: 80% off selective brands including Sophie Theallet, Preen by Thornton Bregazzi, Michael Van Der Ham and Zimmermann.
Showroom Shoreditch: 20% off in-store on Black Friday and Saturday 28 November.
High street brands
House of Fraser: Up to 50% off Tommy Denim, Tommy Hilfiger, Armani, CK Jeans, Salsa, Levi's, Biba, Dickins & Jones, Gray & Willow, Linea, Pied a Terre and Therapy.
Marks and Spencer: Up to 50% off lingerie and women's fashion
Zara: 20% off all outerwear, knitwear and shirts on Black Friday.
Mango: 30% off everything using code 5BLACK2015 at checkout
Urban Outfitters: Up to 50% off on selected merchandise.
Topshop: Up to 50% off selected items from Thursday 26 November until Monday 30 November.
Karen Millen: 25% off of all lines from Black Friday to Monday 30 November.
Whistles: 20% off everything online and in store from Thursday 26th to Monday 30th November
Hobbs: 15% off over Black Friday weekend
All Saints: 30% off all styles in-store and online with code: CYBER until Monday 30 November.
French Connection: Online discounts kick off from 4pm on Wednesday and in store on Thursday and run until Cyber Monday.
Warehouse: 30% off everything online and on selective items in store.
Joy: 25% off full priced clothing and accessories all weekend from Black Friday. Plus get free delivery and 25% off sale items on Cyber Monday.
New Look: Up to 50% off selected items
Dorothy Perkins: Up to 50% off everything online and up to 30% off everything in store
Modalu: 30% off all handbags and even further reductions on the Erin product range on Black Friday.
Fiorelli: 30% off the whole website and even further reductions on selected styles.
Monica Vinader: Up to 50% off fashion bloggers' favourite brand.
Paul's Boutique: Up to 30% off selected styles.
Pretty Ballerinas: 10% off existing sale products and receive a £20 voucher with any purchase made online on Black Friday.
Jim Bag: 20% across all products by the fitness brand on Black Friday.
Fig Leaves: Up to 50% off on selected lingerie brands.
Miss Selfridge: Up to 50% off everything from Black Friday to Cyber Monday.
Wallis: Up to 30% off everything this week
Joules: Up to 50% off on Joules' women's, men's, children's and accessories range from Black Friday to Cyber Monday.
Wolf and Whistle: 30% off everything from Friday 27 to Monday 30 November.
Sugarhill Boutique: 25% off everything with free UK delivery from Friday 27 to Monday 30 November. Enter the code: SAVE25
Stella & Dot: Up to 25% off selected watches, jewellery and accessories.
Libby: 25% all black items on Black Friday.
Needle and Thread: Get 25% off all dresses from Black Friday to Monday 30 November.
Monki: 25% off all coats over the Black Friday weekend. More deals to be announced on Cyber Monday.
Shore Projects: 15% all watch faces, straps and gift boxes on Friday.
Mayveda Vintage Jewellery: 25% off all jewellery with the code BLACK25.
Navabi: 25% off all black items on Black Friday.
Elegant steps: 20% off all evening shoes on Black Friday, from 00:00 on Friday 27 to 23:59 on Sunday 29 November. Enter BlackFriday20 at checkout.
Alöe: 40% off their loungewear range on Black Friday.
Very Exclusive: 25% off from 8:30am on Friday until midday on Monday
House of Fraser: with up to 50% off selected brands in beauty, including Clarins and Elizabeth Arden
Liz Earle: Up to 30% off on selected items, including fragrance, male grooming, stocking fillers and Christmas gift sets from the stunning Radiant Wishes Collection. Available online, at the flagship stores in London, Ryde, Guildford and Leeds, and counters in John Lewis and Boots.
The Fragrance Shop: Discounts on selected fragrances and 15% off all gift sets
MAC: A limited edition lip pencil has been released in shade Berry Black Friday for £17.50, available online only.
Models Own: 50% off on all products from Black Friday to Cyber Monday.
Lastminute.com: From 7am on Friday 27 November until 10am on Tuesday 1 December
- 50% off experiences, restaurants, theatre tickets and spa during the weekend
- City breaks from just £79
- London 5* hotel deals from £199 including upgrades and extras
- £20 experiences and £20 spa days on Cyber Monday only
Nadler hotels: get up to 30% off luxury London hotels
We will update this page as soon as we hear about more offers. Check back daily.