Jump to Main ContentJump to Primary Navigation
Top

Chinese restaurant sparks backlash for offering discounts based on bra size

China.jpg

A Chinese restaurant has infuriated local residents after offering discounts to diners based on their bra size.

The Trendy Shrimp restaurant in Hangzhu, China, launched the promotion on 1 August with a series of adverts depicting women in their underwear, lined up according to their cup size.

Bigger discounts were offered to women with bigger cup sizes, with a 5% discount on offer for those with an A cup, moving up to a 65% discount for those with a G cup.

And to really maximise the charming, wholesome feel of the promotion, the adverts were accompanied by the slogan, “The whole city is looking for BREASTS”.

Unsurprisingly the string of adverts caused outrage with local citizens, with the Qianjiang Evening Post reporting that complaints had been filed to the council.

Hitting the nail on the head, one complaint described the posters as "vulgar advertising" and "discriminatory towards women".


Read more: These adverts are a grim reminder that sexism is alive and well


The Trendy Shrimp soon removed the posters, although its general manager Lan Shenggang stood by his marketing strategy.

“Once the promotion started, customer numbers rose by about 20%," he reportedly said, adding that “some of the girls we met were very proud - they had nothing to hide”.

He even felt it necessary to point out that he allowed customers seeking the discount to negotiate it with his female staff rather than the males, so that they could “avoid embarrassment”.

Thanks, Lan.

We’re going to file this under Sexist Blunders of 2017, along with these ads, this man and absolutely anything that Donald Trump does.

Images: iStock

Related

cafe.jpg

This café charges an 18% ‘man tax’ – and Twitter has lost its mind

phone.jpg

Sexist man on Twitter is expertly shut down by feminists

Jacinda Ardern maternity leave labour leader.jpg

Female politician grilled on having babies (just hours into the job)

More

How to stop negative news stories impacting your mental health

14 ways to stay calm when the world’s headlines trigger your anxiety

by Kayleigh Dray
16 Aug 2017

Cadbury coated Oreos are a thing and they look ridiculously good

Oreo addicts, this is essential reading

by Megan Murray
16 Aug 2017

Everything we know so far about The Handmaids Tale 2

Here’s what we can expect to happen in the second series

16 Aug 2017

Customers refuse to tip waitress after spotting her pro-LGBT tattoo

“Can’t tip someone who doesn’t love Jesus”

by Susan Devaney
16 Aug 2017

The most defiant and uplifting tweets about the Charlottesville violen

Obama's message became the most liked tweet in history

by Sarah Biddlecombe
16 Aug 2017

Game of Thrones fans, could this be Cersei’s secret son?

Read on at your own peril…

by Kayleigh Dray
16 Aug 2017

Woman sparks debate after complaining about “cheap” engagement ring

How much is not enough?

by Kayleigh Dray
16 Aug 2017

Sex toy reviewer is a job and it pays £28,000 (with unlimited holiday)

Get paid to do something you really love: you

by Kayleigh Dray
16 Aug 2017

The best response to a man who tried to mansplain mansplaining

by Nicola Colyer
15 Aug 2017

The unexpected way experiencing anger could affect your happiness

The value of unpleasant emotions

by Amy Swales
15 Aug 2017