Jump to Main ContentJump to Primary Navigation
Top

Facebook announces "dislike" style button is coming soon

rexfeatures_4110557a.jpg

We’ve got a lot of time for Facebook (admittedly sometimes too much) but most of us get irate when we are met by a constant stream of baby photos, or force-fed statuses about people’s political ideologies.

So, the news that Facebook CEO, Mark Zuckerberg, has a dislike button in the pipeline will come as music to many people’s ears.

In a Q&A session at Facebook’s California HQ, the 31-year-old Facebook founder and CEO said the facility was “very close” to be ready for initial testing.

"People have asked about the 'dislike' button for many years," says Zuckerberg.

"Probably hundreds of people have asked about this, and today is a special day because today is the day that I actually get to say we are working on it, and are very close to shipping a test of it."

However, despite many people’s glee at the thought of a button which can passive aggressively express their distaste for humblebrags and couple selfies, Zuckerberg was keen to press that the button is not being created to “downvote” people’s posts.

Instead, the “dislike” function will be used as a means of expressing empathy.

Many people have complained that the current “like” button feels inappropriate when it comes to reacting to sad posts about break-ups or even bereavement.

“Not every moment is a good moment” says Zuckerberg.

zuckerberg

Mark Zuckerberg

“If you are sharing something that is sad – whether it’s something in current events like the refugee crisis that touches you, or if a family member passed away - then it may not feel comfortable to like that post but your friends and people want to be able to express that they understand and that they relate to you.”

“I think it’s important to give people more than just "like" as a way to emote and share their feeling on a post,” he says.

Zuckerberg has previously dismissed the idea of a “dislike” button altogether, amid fears it could foster negativity and encourage online bullying.

A "dislike" button could also be hugely unpopular among advertisers.

Based on these concerns, he has said that the function has been surprisingly difficult to develop and, chances are, the final feature will be something more like an empathy button.

Emily Vacher, safety manager at Facebook told Sky News that the button will not be a way of facilitating trolls, saying:

“We certainly don’t want trolling on Facebook. We want it to be a place where people feel welcome and feel the warmth and sharing the information in their community.”

“It may end up that it’s not technically a dislike, it may be empathy," she says.

Either way, it’s an exciting development for the way we interact with one another online.

Related

charlotte-proudman-barrister.jpg

“The LinkedIn barrister wasn't a victim of misogyny”

couple texting love social media.jpg

Is Facebook killing your relationship?

beautifulboy.PNG

Man as Woman Instagram account challenges traditional gender binaries

10527892_10152346802254576_4823197763058950535_n.jpg

If 'Friends' characters were on Facebook

isis1.PNG

“I look like an engineer” hashtag sweeps Twitter

lol.jpg

No more “Lol”. These are the best ways to express laughter online

jane fonda - monster in law - stylist.co.uk.jpg

Is your mother worthy of the CrazyYourMom Instagram?

tech women.jpeg

Meet the 'wogrammers' breaking gender stereotypes in the tech industry

11863298_371772623019674_3951473367637232711_n.jpg

Facebook page reveals what makes us happiest with daily illustrations

Comments

More

Muslim witness of Westminster attack responds to Islamophobic trolls

A picture of the woman walking on Westminster Bridge has been shared widely

by Nicola Colyer
24 Mar 2017

Bright, beautiful and bold Easter cake inspiration

Stylish bake ideas to nick and claim as your own

by Amy Swales
24 Mar 2017

An Avengers-style Disney princesses film could be in the works

24 Mar 2017

All the new emojis set to light up our keyboards

From breastfeeding to broccoli

24 Mar 2017

There's a sex side-effect which benefits you for 48 hours, study finds

It's all about what's known as the sex "afterglow".

by Hayley Spencer
24 Mar 2017

This is how much the houses in Big Little Lies cost

Spoiler: they're VERY expensive.

by Hayley Spencer
23 Mar 2017

Scientists reveal why you need to stop flaking on plans with friends

Don't flake it 'til you make it

by Kayleigh Dray
23 Mar 2017

Revealed: the number one reason that women break up with their partner

The truth hurts

23 Mar 2017

Been zombied? There’s now a name for this confusing dating behaviour

It's time to talk about the zombies of the dating world...

23 Mar 2017

10 female anthems to share with your mum this Mother's Day

The most moving anthems about motherhood by our favourite female artists.

by Alice Vincent
23 Mar 2017