Jump to Main ContentJump to Primary Navigation
Top

McVitie's Christmas advert features every sweet animal you could ever want to see

Untitled-4.jpg

If there's one thing that's a guaranteed internet win, it's a video which combines an appearance from a micro pig, a fluffy kitten and a tiny puppy. So, naturally, one clever advertising company has created just that in a bid to win over fans this Christmas. 

Yep, biscuit giant McVitie’s have unveiled their Christmas advert and prepare yourself for a serious dose of cute.

The newly-released clip features 11 baby animals climbing out of a Christmas biscuit tin, including a pug, a Persian kitten, a micro-pig, an Alaskan Malamute puppy, a duckling, a baby hedgehog, a baby reindeer.

And for good measure, there's a tiny narwhal hiding in the punch bowl.

Advert

Each one barks, squeaks or snorts along to a rendition of 80's hit "Only You" by British synthpop duo Yazoo (also known as Yaz). 

The animal musical ends with the punchline "sweeet" to symbolise the contents of the Victoria biscuit selection tin.

The campaign cost McVitie’s £1million to make and it's the first Christmas advert in 30 years for the brand, who have been baking biscuits from Chocolate Digestives to Jaffa Cakes since 1830.

Advert

The cute theme follows in the line of a range of adverts released earlier this year featuring animals popping out of biscuit packets. At the time, Nils Leonard, creative officer at Grey London, the advertising agency behind the videos, said, "We loved the idea that one word could encompass everything these biscuits might mean, but that each biscuit would have a different kind of Sweeet."

"We also wanted a cinematic way to evoke the feeling of McVitie's. A way to create unique experiences that brought to life the different feelings each of the biscuits creates. Nailing the essence of each biscuit was critical, so we ate loads of them to help the creative process."

Tell us your verdict of the advert below. Is it sickly sweet or ridiculously cute?

Related

Monty's Christmas 1 high res.jpg

John Lewis Christmas ad tells story of little boy and a lonely penguin

4.jpg

Sainsbury's WWI Christmas truce advert is tribute to the fallen

article-0-19FE688400000578-434_634x605.jpg

Hilarious and surreal Christmas cards from politicians and celebrities

Comments

More

Serena Williams had the best response for reporter who criticised her

"Are you serious?"

by Sarah Biddlecombe
20 Jan 2017

Married at First Sight’s Caroline reveals truth about marriage to Adam

Steel yourselves, romantics

by Kayleigh Dray
20 Jan 2017

Listen to A-listers narrate the history of Planned Parenthood

“No woman can call herself free who does not own and control her body”

by Sarah Biddlecombe
19 Jan 2017

Wife Swap set to return with one-off Brexit special

What happens when a Remain voter finds herself living in a family of Brexit fans?

by Kayleigh Dray
19 Jan 2017

The 2017 Feminist Calendar: celebrate the sisterhood all year round

The future is female

by The Stylist web team
19 Jan 2017

Unicorn lattes are the new brunch trend taking over your Instagram

These healing concoctions are almost too pretty to drink

by Kayleigh Dray
19 Jan 2017

Will & Grace is officially coming back to TV and we can’t wait

NBC has ordered 10 new episodes of the iconic show to air later this year.

by Moya Crockett
19 Jan 2017

Men refuse to apply for jobs that use “feminine” words

They don't want to be "sympathetic" or "caring"

by Sarah Biddlecombe
19 Jan 2017

This new DIY divorce app vows to help you to ‘consciously uncouple’

Because there really is an app for everything nowadays

by Kayleigh Dray
18 Jan 2017

Rachel Court wants employers to watch for these abuse warning signs

A woman who survived being shot by her husband has shared a letter from her old boss, revealing the extent to which her partner controlled her life for years

by Kayleigh Dray
18 Jan 2017