Whoever said there's no such thing as bad publicity clearly hadn't been on the receiving end of a bad review.
The internet is suffuse with scathing write-ups (just one reason why this genuinely enthusiast Pizza Express piece went viral), but the ones that really stand out are both ingenious and laugh-out-loud funny.
Truly brilliant bad reviews don't just moan for the sake of it. They radiate a sense of authentic outrage, contained within a series of keenly observed and devastatingly acute insults (restaurant critic Fay Maschler once compared a lacklustre carrot cannelloni to "a vegetable-filled condom").
The following write-ups aren't always justified; in fact they can be completely off the mark - an early review of Wuthering Heights suggests burning what would become a literary masterpiece. But they are brought together by virtue of the fact that they all make us chuckle through the brilliance of language used to evoke the reviewer's sense of boredom, anger, bafflement or disgust.
Come take a look at quotes from the most hilariously withering film, restaurant and book reviews ever written and raise a toast to the time-honoured art of caustic prose.