Jump to Main ContentJump to Primary Navigation
Top

'My work here is done.' Hipster Barbie parody account quits Instagram

hipster barbie.JPG

This week, Instagram star Essena O’Neill announced that she was quitting social media because of the emotional toll it was taking on her life.

Today, another one bites the dust as parody account Socality Barbie (also known as Hipster Barbie) announced she is quitting Instagram.

Darby Cisneros, the woman behind the account who has remained anonymous until now, revealed herself in the last post - a selfie with the Barbie doll - and explained that "SB’s work here is done".

Coming to our attention in September, when Wired profiled the account, Socality Barbie mocked the digital generation’s obsession with presenting a picture perfect life to the world. Following the interview, the account’s followers sky rocketed from 7000 to over a million.

Cisneros says in her announcement that although “never in 1 million years did I think it would receive the amount of attention that it did," she’s ready to abandon the account because it has fulfilled its purpose: 

“It has open the door to a lot of great discussions like how we choose to present ourselves online, the insane lengths many of us go to to create the perfect Instagram life, and calling into question our authenticity and motives” (sic).

The account poked fun at the farce of social media and our constant need to rake-in ‘likes’ and followers. Cisneros exposed the reality, that instead of presenting an person's individual experience, social media accounts now merely display a cookie-cutter vision of what is considered to be the ‘perfect life.’

Cisneros posted pictures of a mass-produced Barbie doll enjoying all the clichéd activities we see on people’s Instagram accounts - bubble baths, walking through redwood forests and generally loving life, while wearing trendy garb.

She created the account after getting fed up about how “ridiculous social media has become”, telling Wired, “it’s dishonest. Nobody actually lives like this.”

The account became so popular that in a twist of hilarious irony, Cisneros was even offered free flights to the dream hipster holiday destination of Iceland and free products if she featured them in her posts. Of course, Cisneros rejected these offers.

Along with O’Neill, Socality Barbie is the second person in a week to abandon social media; and with Kate Winslet publicly denouncing it as diminishing our collective self-esteem, we can only wonder what the future holds for our digital personalities.

In the meantime, we bid Socality Barbie adieu, we were #Blessed to have known her. 

Related

kate winslet.jpg

Kate Winslet shares her tips for disconnecting from technology

essena o'neill.JPG

Instagram star quits social media saying it's 'not real life'

binge watch.jpg

'Binge-watch' named Word of the Year by Collins Dictionary

ThinkstockPhotos-477409532.jpg

What is 'phubbing' and how is it ruining our romantic relationships?

Screen Shot 2015-10-16 at 11.19.14.png

Has Barbie finally found a way to empower a new generation of women?

hipster-barbie.jpg

Barbie account mocks the picture perfect lifestyle snaps of Instagram

Barbie 1.JPG

Barbie now has over one million fashion followers on Instagram

Period Party 5.jpg

The Lammily doll now comes with Period Party sanitary towels

rexfeatures_5263034c.jpg

Kate Winslet: “We don’t have social media in my house”

Comments

More

This is why people stay in miserable relationships

New research reveals why people stay with partners who don’t make them happy.

by Moya Crockett
05 Dec 2016

Age UK’s Christmas 2016 advert is heart-breaking, but so important

No one should have no one at Christmas

by Kayleigh Dray
05 Dec 2016

You need to see the 2-minute love story that’s going viral on Facebook

It has a powerful and unexpected message at its core

by Kayleigh Dray
05 Dec 2016

This app tracks women’s experiences of cat-calling

Reclaim the streets.

by Moya Crockett
05 Dec 2016

11 hearty sandwich recipes that are better than a full Sunday Roast

Sandwiches are the new Sunday lunch.

by Amy Lewis
05 Dec 2016

These are the alcoholic drinks least likely to give you a hangover

Or, how to make the Christmas party season a bit more bearable.

by Moya Crockett
05 Dec 2016

How it feels to be a woman in America right now

"There is a sense of impending doom"

02 Dec 2016

Viewers slam Eamonn Holmes for ‘sexist’ treatment of GBBO's Candice

“He’s making me so uncomfortable – poor Candice”

by Kayleigh Dray
02 Dec 2016

The 12 surprising health benefits of mulled wine

Mulled wine, how do we love thee? Let us count the ways…

by Kayleigh Dray
02 Dec 2016

Pensioner, 89, offered bar job after "stop me dying from boredom" ad

We love a story with a happy ending

by Kayleigh Dray
02 Dec 2016