Jump to Main ContentJump to Primary Navigation
Top

2016 Pirelli calendar takes 'inspirational departure' to celebrate powerful women like Amy Schumer, Yao Chen and Serena Williams

11423000_1644269409121289_1347444666_n.jpg

The Pirelli calendar is famous for its racy shoots (last year's theme was fetish) of sultry models. So perhaps unsurprisingly, it has often been branded as outdated and objectifying.

And it looks like the tyre company has taken the criticism on board as it's moving its 2016 calendar in a whole new, pretty awesome, direction.

Instead of models, it will feature candid portraits of powerful, inspirational women, including the likes of Serena Williams, Amy Schumer and Patti Smith.

Patti Smith

American singer-songwriter Patti Smith will appear in the 2016 calendar

Pirelly teased the new calendar in a short clip on Twitter, which promised 'a radical and inspirational departure from previous years', shot by Annie Leibovitz.

The incredible line-up also includes Fran Lebowitz, Yoko Ono, Tavi Gevinson, Ava DuVernay, Natalia Vodianova, Agnes Gund, Kathleen Kennedy, Mellody Hobson, Shirin Neshat, and Yao Chen.

The incredible line-up also includes Fran Lebowitz, Yoko Ono, Tavi Gevinson, Ava DuVernay, Natalia Vodianova, Agnes Gund, Kathleen Kennedy, Mellody Hobson, Shirin Neshat, and Yao Chen.

Leibvitz said in a statement, “I started to think about the roles that women play, women who have achieved something. I wanted to make a classic set of portraits. I thought that the women should look strong but natural, and I decided to keep it a very simple exercise of shooting in the studio.

“This calendar is so completely different. It is a departure. The idea was not to have any pretence in these pictures and be very straightforward. Needless to say, those looking for tropically set nude photos are in for a surprise.”

 

Always a pleasure to work with my good friend #AnnieLebowitz #funproject #excited #nyc

A photo posted by Serena Williams (@serenawilliams) on

Patti Smith also told The Cut she was proud to be part of the project, “I was very surprised I was asked, and very proud. Annie’s doing something unique and different. Pirelli is making a bold move, and I was really happy to be part of that. Also, I trust Annie, so I know any time I work with her that she’ll make certain that I do my best.”

See more behind-the-scenes pictures below.

Amy Schumer

Amy Schumer is part of the line-up

Images: Rex, Instagram, Tom Van Schelven

Related

serena williams press conference.jpg

“Why aren't you smiling?” watch Serena Williams' brilliant response

unnamed.jpg

Caitlin Moran is the funniest woman on Twitter

jennifer lawrence white dress.jpg

Amy Schumer and Jennifer Lawrence co-write a screenplay

GettyImages-490195024_master.jpg

Star style at Milan Fashion Week

rexfeatures_5147839r.jpg

Tom Hiddleston gets naked for feminism

Amy3.PNG

Stylist meets the irrepressible Amy Schumer

rexfeatures_4131130i.jpg

#ShoutYourAbortion trends worldwide as women breakdown stigma

ThinkstockPhotos-464411916.jpg

Find yourself overthinking everything?

rexfeatures_3380439a.jpg

The top 50 most empowering feminist quotes of all time

More

Cher is starring in the Mamma Mia! sequel and we can’t wait for 2018

Can you hear the drums, Fernando?

by Susan Devaney
18 Oct 2017

The best A-list Instagrams from the week so far

From Selena Gomez’s empowering message to Blake Lively making the rounds

by Nicola Colyer
18 Oct 2017

Game of Thrones’ Lena Headey shares shocking sexual harassment story

“I got in my car and cried”

by Susan Devaney
18 Oct 2017

Jennifer Lawrence was forced into a naked line-up by a producer

In the name of weight-loss “inspiration”

by Amy Swales
17 Oct 2017

Abigail Breslin’s photo reveals how domestic abuse can stay with you

The actor has opened up about the realities of living with PTSD

17 Oct 2017

“Why Liar is proof that TV's depiction of rape is damaging to women”

The proliferation of rape in TV and film is a real problem for the representation of women

by Harriet Hall
17 Oct 2017

Nigella Lawson reveals why red is the ultimate foodie colour

As she tracks her gastronomic love affair with all things crimson

by Stylist
17 Oct 2017

Reese Witherspoon says she was sexually assaulted at 16 by a director

“Producers made me feel that silence was a condition of my employment”

by Amy Swales
17 Oct 2017

Courtney Love tried to warn us about Harvey Weinstein in 2005

This video shows her speaking out against Weinstein over a decade ago

by Susan Devaney
17 Oct 2017

Hillary Clinton praises NHS after receiving medical treatment in UK

Clinton spoke about the UK’s health service during an appearance on The Graham Norton Show

by Moya Crockett
17 Oct 2017