At only £8.99 for Sleek's BB cream and £9.99 for GOSH's, these creams are also cheaper than a lot of BBs on the market.

Stylist’s Beauty Assistant Anita Bhagwandas, who wrote about how the beauty industry is finally starting to cater to women with darker skin, said of the launches:

"I’ve found it tricky to find a BB cream, and my skin is only medium-dark. Thankfully the two new launches from Sleek and Gosh suit a variety of skin tones and give genuinely brilliant coverage. The reason it’s taken so long to develop them is that because the BB originated in Korea, so brands tend to try them out in that, paler-skinned, market first. That’s all changing now, and I, for one, am ecstatic. BB’s for all!”

Sleek’s BB Cream is priced at £8.99 for 50 ml and launches on the 29th August in Superdrug stores and at www.sleekmakeup.com . GOSH’s launches in September and is available exclusively in Superdrug stores for £9.99.

BB Creams for darker skin launch