While in the past good scalp health was a hard thing to put into practise, these days many brands are developing formulas that put it front and centre.

“Vichy’s Dercos range puts scalp and haircare at the forefront by using innovative and scientifically-backed ingredients,” explains Psomadakis.

“The range includes products for tackling a variety of hair and scalp concerns including dandruff, hair thinning, over-processed hair, product build-up and oily or dry scalps.

“I find that people tend take care of their face but scalp and haircare is often neglected.

“Our scalp has its own microbiome, a delicate balance of microorganisms, which when disrupted can lead to skin conditions such as seborrheic dermatitis, a common cause of dandruff.

“Many dandruff shampoos can be harsh and drying, whereas the Dercos range is both incredibly effective and gentle.

“It contains 1% Selenium Disulfide, a potent ingredient against dandruff, and 1% Salicylic Acid, in a formula that is enriched with scalp soothers like ceramides and glycerin.

“Over the years I have heard lots of positive feedback from the range, and I know how effective it is for tackling dandruff.”

5 reasons you should start showing your scalp more love