I continued using it even as I finished full-time education and entered my working years aged 24. It’s come on every single holiday, saved me on work days where I’ve snoozed for too long and helped me look more ‘done’ while attending industry events.

While I have finally managed to master the technique of a curling wand and still enjoy straightening my hair from time to time, this curling jelly remains a firm favourite for giving my curls structure and definition without much effort.

And, while I’ll continue to discover and love new hair products, I don’t think I’ll ever fully stop reaching for this trusty pink bottle.

Umberto Giannini Curl Jelly Scrunching Jelly review: “I’ve been using this hair product for over 14 years for effortless wavy curls”