Why US brand MAKE is worth the space in your make-up bag

Posted by
Ellie Howkins
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This skin-loving, multi-functional, inclusive and gender-neutral range promises easy-to-apply products that are not only clean and cruelty-free, but help to care for your skin while you create your unique look.

Multi-functional, enhancing and contemporary; one of America’s most exciting beauty brands has finally made its way across the pond.

Created to celebrate the individual and the creative process behind beauty, MAKE offers a variety of nourishing and protective skincare and makeup. And at first glance at the range, it’s abundantly clear that MAKE’s contemporary collection for modern-day people on-the-go is every commuters’ dream.

Drawn to the minimalist monochrome packaging, the range is modern and in-line with those hoping for a no-makeup makeup look. Additionally, MAKE’s simple branding highlights some of its key values; clean ingredients, cruelty-free and manufacturing without parabens. The collection also delivers a handful of vegan products in the form of its Universal Stick and Moonlight Primer.

MAKE was born in New York - where it continues to be manufactured - but now we’ll be able to get our hands on the brand exclusively in-store at Selfridges. Here’s the products we’re keen to play with…

Dew Pot

With just a touch in the summer and a healthy dab in winter, the Dew Pot illuminates the face with a light, balmy highlight for radiance and a youthful glow. Enriched with skin protecting vitamins, the Dew Pot’s antioxidant essence helps to protect against environmental damage while moisturising and refreshing the face.

The Universal Stick

MAKE’s bestselling Universal Stick embodies its ethos. Adapting to the skin tone it is applied to, the stick glides a smooth line across the face which gains a deeper colour when blended with the warmth of the body. Used to enhance a natural glow, the Universal Stick’s micro-encapsulated pigments add a flush to lips, cheeks and face for a healthy radiance.

Bronzing Brick 

MAKE’s Bronzing Brick echoes the American roots of the creativity-led brand. Joshua Tree, Taos and Marfa name the terracotta shades after the spiritual heartlands of the Southwest. Enriched with vitamins C & E, this products enhances a summer glow while nourishing the skin.

Moonlight Moisturizing Primer 

The Moonlight range is perfect if you’re guilty of a little too much Insta-scrolling. The Moisturizing Primer helps to shield your skin from the damaging rays of HEV while aiding the synthesis of vitamin D, so you can check twitter, protected and guilt-free. Well, definitely protected. 

Main image: MAKE