Beauty Mart's vending machine is now on the fourth floor of Harvey Nichols London

Former Vogue beauty director Anne-Marie Solowij and Millie Kendall, co-founder of Rubie and Millie, dreamt up the idea and carefully edited the product choices for each bag, including brands such as Jurlique, Model's Own and Wah Nails in their selections.

Solowij told Stylist that the vending machine offers a "different way to shop for a sophisticated customer” and said the high-end department store is "excited about the idea of a technology based, innovative beauty shopping experience."

Customers can play beauty roulette, or use a touchscreen to see the items contained in each bag.

Beats chocolate and crisps? Let us know what you think of vending machine make-up below or on Twitter.

Words: Anna Pollitt. Images: Rex Features, Beauty Mart.

Make-up vending reaches UK