MFW: The S-wave is the hairstyle everyone will be wearing next season

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Amerley Ollennu
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Here’s exactly how to recreate Milan Fashion Week’s prettiest hairstyle at home.

We spotted a modern take on retro waves at London Fashion Week shows including Erdem and Temperly, but it seems hairstylists just can’t get enough of the look, as they have also made an appearance in Milan. 

Enter ‘S-waves’ - your new go-to hairstyle. 

“Textured hair has been an overriding trend this season as we create looks that are both considered yet respect the natural texture of the hair, ” explains hair stylist James Pecis. “It’s not hippie, Gisele beach waves of old, but rather 
more controlled waves with side partings that make the look more constructed and thought about.”

At Ermanno Scervino, Pecis created a look that had a masculine, military feel thanks to it’s flat deep side parting. The feminine element was derived from the S-wave. 

A fan of this particular wave, Pecis created it again at Etro, but this time it was an incredibly ‘pretty’ incarnation. Inspired by the desert, hair was clean and full and set away from the face for a modern seventies take on the look. 

There was a lot of volume, too, which Pecis created by gently brushing the waves out “for a light and airy windswept desert feel.”

To create the S-wave yourself, follow James Pecis’ fail-safe how-to:

Step 1

Prep clean, dry hair with a heat protector.

Step 2

Blow dry the top of the hair straight and flat to create a deep side parting. James is a big fan of the Dyson Supersonic Hairdryer, £299.99.

Step 3

Use a 1.5 inch curling iron (Stylist rates the ghd Curve Classic Wave Wand, £120), to create an s-wave from the mid-lengths to the ends. 

“Instead of wrapping hair all the way around the tong, press it against the barrel to achieve a natural s-shape bend,” says James.

Images: REX