Beauty

This bold eyeshadow look is beauty’s biggest - and most unexpected - summer trend

Posted by
Hanna Ibraheem
Published
rodarte-ss19-neon-eyeshadow-trend

This summer, fluorescent eyes are key. Here’s how to tailor the trend to your style.

While it may strike up memories of university parties and face paint, neon is the buzzword of the summer.

From acid green and bright-than-sunshine yellow to fluorescent pink and blazing orange; bright and bold shades have dominated Spring/Summer runways and, consequently, our wardrobes. Now, the cheerful neon trend is trickling into our beauty routines.

Just last week, singer Billie Elish debuted effortless lime green hair. And throughout the summer, the beauty team has seen numerous neon beauty launches hit its desks. So, it’s no surprise that neon eyeshadow is the latest trend to blow up.

Pinterest reports that searches for ‘neon eyeshadow’ are up a staggering 824% year-on-year. At first glance, the trend can seem a bit intimidating to dive into but Stabilo-hued eyes suit everybody.

Here are three ways that you can interpret neon eyeshadow to best suit you and your style - plus, the best tools to achieve the look.

WAYS TO WEAR THE TREND

Neon on the inner corners 

Popping a dash of neon eyeshadow onto your inner corners is the perfect baby step into the trend.

Use a small detail brush to gently dab it on.

Neon eyeliner 

If you prefer a slightly more prominent dash of colour, try neon eyeliner.

Coloured eyeliner was a huge trend on SS/19 runways and, judging by the AW/19 catwalks, it’s a trend that won’t be dying down any time soon.

Plus, it’s the perfect excuse to ditch your fail-safe black pencil.

Neon all-over 

For those who are feeling brave, try a wash of neon shadow all over the eyelid.

Prep your lids with an eyeshadow primer and sweep on the shadow, building up the pigment until you reach the level of intensity you’re comfortable with.

To avoid it looking too stark, buff out the edges with a fluffy blending brush.

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THE TOOLS

Best neon eyeshadow palettes

  • Huda Beauty Neon Orange Obsessions Eyeshadow Palette

    huda-beauty-orange-obsessions-neon-eyeshadow-palette

    A mixture of shimmers and mattes, this palette has all the makings for the ultimate neon eye look.

  • Suva Beauty Hydra FX in Dance Party

    Activate the formula with water for a blindingly-bright finish.

  • Viseart 08 Editorial Brights Matte Eyeshadow Palette

    Viseart-08-Editorial-Brights-Matte-Eyeshadow-Palette

    From electric blue to emerald green, this palette has all the shades you could need for a bold look.

  • Morphe 25L Live in Colour Artistry Palette

    Not only does this Morphe palette house incredible shades, 100% of net proceeds will go to The Trevor Project, a US-based nonprofit, to help fund 24/7 suicide prevention & crisis intervention services for LGBTQ+ youth.

  • Juvia's Place The Zulu Eyeshadow Palette

    juvias-place-the-zulu-palette

    Juvia’s Place eyeshadows are so pigmented and creamy, they deliver bold colour when wet or dry.

Best neon eyeliners

  • Fenty Beauty Vivid Liquid Eyeliner Trio in Baeside

    fenty-beauty-neon-eyeliners-trio-baeside

    Fenty’s Baeside trio set includes vibrant papaya, lime and periwinkle.

  • tarte limited-edition clay pot waterproof shadow liner

    Amazonian clay and mineral pigments make this tarte liner last through anything.

  • Dior Diorshow On Stage Eyeliner in Matte Pink

    diorshow-dior-eyeliner-in-matte-pink

    Dior’s Diorshow collection is inspired by the beauty looks seen on the catwalks.

  • MAC Chromacake in Cyan

    mac-chromacake-in-cyan

    MAC’s iconic Chromacakes are best applied with a wet brush or sponge.

  • NYX Professional Makeup Vivid Brights Eyeliner in Vivid Halo

    NYX-Vivid-Brights-in-Vivid-Halo

    The extreme pointed brush makes application a whole lot easier.

Best make-up brushes for neon eyeshadow 

  • Best for blending: MAC 217 Blending Brush

    mac-217-blending-brush

    Densely packed, yet soft, MAC’s cult 217 brush blurs out harsh eyeshadow edges with a simple windscreen wiper motion.

  • Best for inner corners: Morphe E36 Elite Detail Crease Brush

    morphe-e36-detail-brush

    The small tip makes it the perfect tool to add inner corner detail and crease definition without ruining the rest of your make-up.

  • Best for winged liner: Zoeva Wing Liner Brush

    zoeva-317-Wing-Liner-Brush

    This brush has the perfect angle to make drawing on winged liner a doddle.

Best primers for neon eyeshadow 

  • Best non-budge primer: Urban Decay Eyeshadow Primer Potion

    urban-decay-eyeshadow-primer-potion-original

    A cult product for a reason. Apply this primer to your lids and your eyeshadow will not budge.

  • Best matte-finish primer: NARS Cosmetics Pro Prime Smudge Proof Eyeshadow Base

    If you struggle with oily eyelids, this NARS primer creates a matte base, making it ready for your eyeshadows.

  • Best neutralising primer: MAC Pro-Longwear Paint Pot

    Blend this MAC Paint Pot all over the eyelids to help neutralise your skin.

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Main image: Getty