There’s not much more satisfying than finding the perfect lipstick, but choosing the right shade isn’t always the easiest of tasks. It could be a red that washes you out, a so-called nude that’s a bit too reminiscent of the 90s, or a pink that’s more bubble gum than boardroom.

However, Clinique is coming to the rescue with the launch of its Even Better Pop Lip Colour Foundation. Since nude lips are (still) having a moment, the aim is to match your pre-determined foundation shade with the most flattering lipsticks for your individual skin tone.

This clever algorithm will help you find your perfect lipstick shade