PFW: The hair look at Off-White was inspired by Serena Williams

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Lucy Partington
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A combination of Serena Williams and ‘athletic women’ were the hair inspiration at Off-White’s Paris Fashion Week Show.

It’s no secret that hairdressers and make-up artists are able to pull inspiration from just about anywhere - or anyone. And that’s something that especially comes to light during Fashion Month.

Our favourite reference so far this season though? Serena Williams. Yup, our favourite tennis champion and total powerhouse was the woman who inspired the hair look at this evening’s Off-White SS19 catwalk show in Paris.

Bella Hadid walks the runway at Off-White’s SS19 show in Paris

Speaking backstage exclusively to, Hair Artist and the man behind the look, Jawara Wauchope, said, “The inspiration for Virgil Abloh’s collection is track and field, and I thought a lot about Serena Williams when I was designing the hair. It’s athletic, it’s very ‘active woman’ and is basically about hurdles and fashion sweat.”

Models were given a “nice, clean ponytail” that was made to look “a bit greasy” – like they’d just finished an intense game of tennis. First, L’Oreal Paris Elnett Crème de Mousse, £5.99 was used to pull hair back and to give it a “sweaty feel”. Then he used L’Oreal Studio Line Indestructible Hair Gel, £3.75 to give hair shine, before spraying L’Oreal Elnett Hairspray, £6.70 all over to fix hair in place. We spotted him using a toothbrush to tame flyaways and baby hairs, too.

Off-White’s SS19 show in Paris

“Models with natural hair too short for a ponytail will have cornrows. Women who do track and field tend to do cornrows or twists to keep their hair out of the way and it’s still slicked back, athletic and along the same lines as the ponytail,” explained Wauchope.

“This look is perfect if you can’t be bothered to wash your hair. It’s a quick answer to getting one more day out of dirty hair,” he added.

And on that note, it sounds like our dream style. Good work, Off-White.

Main image: Getty


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Lucy Partington

Freelance beauty editor Lucy Partington is obsessed with all things skincare, collecting eyeshadow palettes that she'll probably never use, and is constantly on the hunt for the ultimate glowy foundation.