My routine is very simple: oil cleanse, essence, mist and oil-enriched moisturiser. Once a week I’ll exfoliate but that’s based on how my skin is faring, the time of year and whether I think it needs it. Like all people with skin conditions, working with your skin, rather than dictating to it, really is the only viable option.

My routine, while fail-safe, was missing a serum step. A powerful way to introduce potent ingredients into the skin, using a serum can supercharge your results. So, after cleansing, toning and misting, I pressed the Cellular Goods Rejuvenating Cannabinoid Face Serum into damp skin, patting it in rather than rubbing or moving in circular motions. The milky serum absorbed quickly, without a tell-tale sticky residue or chalky sheen. Instead, my skin felt plump and moisturised, like the hydration was already sealed in. After that, I slathered on my night oil balm and went to sleep. The next day, my skin was soft, supple and full. My forehead, which shows signs of dryness before anywhere else, was free from dehydration lines and the areas around my nose and mouth were still full of moisture.

Fast-forward and the benefits have only been compounded. My skin is noticeably less stressed, more robust and isn’t as prone to dryness – in spite of the rising temperatures and battling hay fever. When I compare my results to the product’s user trial, I’m not surprised. 98% of people found that the serum absorbed easily, 95% said that skin felt softer and smoother after the first application and 92% noticed less irritation and discomfort.

Introducing something new to my skin without it flaring up is a massive win. Plus, when it gets to work straightaway, I know I’m on to a good thing.

“I added this next-generation serum to my beauty routine – here’s how it made my skin feel...”