Both women praised Fenty Beauty for offering darker shades of foundation and concealer with a range of different undertones, and attributed this to people of colour being involved in the products’ creation. During her career as a beauty journalist, Jewel said she had visited “scientists at big beauty labs” who revealed that they created foundations for black and brown skin tones simply by “adding a bit of black” into the formula of pale bases.

“That’s not the same as truly understanding the yellow, red, pink and olive [undertones to different black skins],” she said.

“Often, there are no black people in the room making these products, and that’s part of the problem. I think things will change when we have black scientists and black formulators who understand the problems that [people of colour have] with issues such as radiance and undertone.

“I think Fenty really understands black skin undertones and textures, and that’s what makes it exciting for me.”

Was Fenty Beauty really that revolutionary? Two black beauty experts weigh in