How would you describe our average working day?

It may be clichéd but there really isn’t one. We are usually only in the office together once a week, but we speak constantly via WhatsApp, Skype, email and phone, and try to do as many external meetings as we can together. Days are a mixture of pitching, exec producing, budgeting and contracting – plus, we both have other projects outside of the business.

Who handles what in terms of the business, such as looking after the money or managing Boom Shaka Laka’s social media accounts?

A lot of the day-to-day running of productions is done by me, but we both input creatively on individual projects and tend to tag-team as exec producers. We share some of the bigger business stuff like finance and pitching for new work, and I generally pick up the paperwork. Our social media is a deeply shambolic collaboration.

How do we separate our friendship from our business relationship?

Separate WhatsApp chats!

What are your five tips for anyone hoping to follow in your footsteps – and why?

Do more than one thing, if you can make the time. Increasingly I’m grateful that I’ve kept my interests quite wide and had experience across a few different areas of work.
Don’t be afraid to make dramatic changes. Doing work that makes you unhappy may be necessary financially, but don’t let it be a long-term situation. We’ve both made a few rash leaps into the unknown and it’s worked out OK.
Don’t be afraid to dislike things or say that things are crap, even if everyone else seems to be loving what you’re hating.
Work with people you like, if you possibly can.
Collaborate!

How to launch your own creative production company, by two women who did it