Fashion

2010's hot brands revealed

Published

Every year, a list of the 500 coolest brands in the UK is announced by the aptly named CoolBrands. Now nine years in the running, CoolBrands canvasses the opinions of experts and consumers to provide an annual barometer of the nation's coolest brands, people and places - previous winners have included Apple's iPhone and Aston Martin.

This year, five of the brands in the top 20 are also big names in fashion. Open our gallery to find out which of these stylish brands made the cut, and who wears them.

  • Chanel

    Alexa Chung earns her style stripes with a Chanel jacket and straw bag bearing the logo of the iconic Parisian fashion house, which came 17th in this year's CoolBrands list.

    Photo credit: Getty Images

  • Chanel

    Diane Kruger wears a floaty Chanel number with a masculine twist.

    Photo credit: Rex Features

  • Jimmy Choo

    Olivia Wilde puts her best dressed foot forward at the 2009 launch of Jimmy Choo's collaboration with H&M. The iconic shoe designer grabbed the number 20 spot in this year's CoolBrand's list.

    Photo credit: Rex Features

  • Jimmy Choo

    Renee Zellweger dresses up an otherwise casual outfit with her favourite Choo's.

    Photo credit: Rex Features

  • Alexander McQueen

    The much-lauded designer who passed away earlier this year made the list at number 19. He dressed countless stars for the red carpet, including Naomi Campbell.

    Photo credit: Rex Features

  • Alexander McQueen

    Fashion's great and good descended upon St Paul's during London's recent Fashion Week to mourn the late McQueen. Many attendees, like Sarah Jessica Parker, used the occasion to showcase the designer's groundbreaking offerings.

    Photo credit: Rex Features

  • Ray-Ban

    When the sun shines (and often even when it doesn't), there are an army of celebs clamouring for their trusty Ray-Bans. The effortlessly hip sunglass brand was named 18th in this year's CoolBrand list.

    Photo credit: Rex Features

  • Ray-Ban

    British model Agyness Deyn rocks a pair of red Clubmaster Ray-Bans.

    Photo credit: Rex Features

  • Vivienne Westwood

    British luminary Vivienne Westwood bagged the 12th spot on the CoolBrand list. Here, Thandie Newton shows us why the designer's structured and stunning offerings often grace the red carpet.

    Photo credit: Rex Features

  • Vivienne Westwood

    Eva Mendes wears a classic Westwood dress in silver.

    Photo credit: Rex Features