Because we all know it doesn’t matter what’s inside the box, it’s the level of presentation that really counts.
The task of wrapping your Christmas presents is a joy to behold for approximately the first hour.
Then let’s face it, the chafe of red wool on our fingers gets pretty painful, our hands are covered in paper cuts and our lips are ripped to shreds from sellotape because we couldn’t be bothered to cut it into sensible pieces.
However, should the wrapping paper be the most festive thing we have ever laid eyes on then obviously all the above is cancelled, because the prospect of a tree reigning over a tower of beautifully wrapped gifts is worth the pain.
When we stumbled across this Tory Burch holiday video, American actress Yara Shahidi inspired us to do just that and up our wrapping game.
In a bid to forever be more Yara Shahidi we decided brown paper wrapping and red wool wasn’t going to cut it this season.
Here are the most stylish wrapping papers available right now that will instantly up your Christmas present game (and make that all important gram pic worth the slog).
Personalised Nut Cracker wrapping paper
This playful, personalisable wrapping paper is the both chic and child-friendly.
Personalised Nut Cracker wrapping paper, £16 for 3 sheets, ABIGAIL WARNER, Selfridges.com
Christmas Lights Wrapping paper
This navy wrapping with painterly printed lights is playful but sophisticated.
Christmas Lights Wrapping Paper, £6.50, Rifle Paper Co
Textured Piqué Wrapping Paper
A plain, neutral wrap like this textured white paper looks stylish with a simple ribbon or accessory to decorate.
Textured Piqué Wrapping Paper, £5.60 for 5m, The White Company
Gold Striped Wrapping Paper
Stripes are eternally stylish. Choose white with a metallic stripe for a nod to the festive season and finish with a simple matte ribbon.
Gold Striped Wrapping Paper, £8.95 for 5 sheets, Rex London
Pine Cone Christmas Wrapping Paper
White and gold accents on coloured paper is fun and festive but still elegant, especially when finished with a white velvet ribbon.
Pine Cone Christmas Wrapping Paper, £3.75 for 3m, Paperchase
John Lewis & Partners Sapphire Star Fish Gift Wrap
This versatile star-print wrap is perfect for all of your Christmas gifting and beyond.
John Lewis & Partners Sapphire Star Fish Gift Wrap, £4 for 3m, John Lewis & Partners
Christmas Pudding Personalised Wrapping Paper
This personalisable wrapping paper is perfect for wrapping gifts for children.
Christmas Pudding Personalised Wrapping Paper, £16 for 3m, Abigail Warner, Selfridges.com
Winter Wonderland Mixed Christmas Wrapping Paper Set
This subtle, snowy-scene Christmas wrapping paper is perfectly understated.
Winter Wonderland Mixed Christmas Wrapping Paper Set, £8.75, Studio 9, Not On The High Street
Polar Bear Wrapping Paper
Silver wrap is perennially chic and the adorable polar bear details are the perfect addition.
Polar Bear Wrapping Paper, £5.60 for 5m , The White Company
Images: Courtesy of brands