The high street’s fashion offering is forever improving, with designer collaborations, capsule collections and creative ranges in no short supply. In fact, many a fashion fan might even feel a little spoilt for choice when it comes to shopping. This, of course, also comes with its drawbacks.

In addition to the sustainability issues surrounding mass-produced garments and ethical concerns associated with many low-cost fashion brands there’s the less important but still noteworthy aspect surrounding an absence of individuality. Most high street shoppers will be familiar with the sense of disappointment brought on by stepping out in your new purchase only to spy a handful of other people wearing the same outfit.

So, shopping from smaller, higher-quality brands is a surefire way to create a longer-lasting wardrobe of pieces you truly care about. You’re much less likely to turn up at wedding wearing the same frock as someone else and supporting smaller businesses is only going to be beneficial for your future wardrobe – it’s just a case of finding the right brands for you.

To lift the lid on the labels fashion experts lean towards, we asked one key question to seven different fashion editors: which lesser-known brands do you shop from? And below is the list of their secret shopping finds, expertly scouted out after years of dedicated work. You’re welcome.

These are the lesser-known brands that fashion editors shop from