Eco-friendly clothing brands making great basics, from T-shirts to underwear

Posted by
Hannah Keegan

From Reformation to Rêve En Vert, head to these labels for the best sustainable fashion staples.


Sustainable fashion retailer Antibad launched in 2017, selling cool contemporary labels like By Far shoes as well as under-the-radar eco-labels. Intensive research ensures each collection is entirely sustainable and produced in an eco-friendly Fairtrade environment.

Babe Universe

Babe Universe’s cool, tongue-in-cheek slogan T-shirts are about as sustainable as it gets. The cotton used is GOT-certified (the strictest standard the industry has) and produced in a wind-powered factory in northern India.


The fabric in all Bleusalt’s cosy hoodies and T-shirts is made from beechwood, a tree which self-propagates. This means the forests they take from are 100% sustainable. It also uses recyclable packaging.


Everlane prides itself on partnering with the best ethical factories and using the finest fabrics designed to last (grade-A cashmere jumpers, Italian shoes and Peruvian Pima T-shirts). They’re big on transparent pricing too: you can see the cost breakdown of each piece.

The Canyon dress by Reformation, £152

People Tree

A pioneer of ethical clothing, People Tree has been waging a war on fast fashion for three decades, one printed sun dress at a time. It puts farmers and artisan makers at the forefront, and in 2013 it became the first fashion brand to receive the Fairtrade mark.

P.i.C Style

The brand, which focuses on an almost entirely monochrome capsule wardrobe, encourages you to buy less and wear more – it even has a guide on how to make 50 different outfits from eight of its pieces.


Known for its flippy dresses and air of casual Californian cool, Reformation was founded in 2009 with sustainability at its core. The line is made from materials including rescued dead stock fabric, repurposed vintage clothing and wood-based fibres such as Tencel.

Rêve En Vert

Aside from curating its own e-commerce edit of the best sustainable fashion and beauty brands, Rêve En Vert’s own collection of clothes, bags and shoes is not only elegant and effortless, but all ethically made and sustainably sourced. The brand also donates a portion of shipping costs toTrees for the Future.


Woron is a vegan, cruelty-free, slow fashion brand making chic, modern underwear, loungewear and basics. Each garment is sewn from the sustainably sourced Lenzing Modal: a fine fibre made from beechwood.

To see more from Stylist’s sustainable fashion directory – including the world’s best ethical luxury labels and the eco-friendly brands making affordable style staples – click here

Images: Reformation