Fashion Week

Capturing London Fashion Week street style with Google Pixel 2

In partnership with
Google Pixel
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It’s the height of London Fashion Week, and the streets of the capital are awash with amateur photographers.

The Stylist team join them in taking snaps at every opportunity, whether we’re documenting street style or analysing new-season trends. 

With our Google Pixel 2, phones at the ready, we’ve been able to produce pro-level images of the catwalk and backstage make-up and hair looks, as well as capturing our own repertoire of LFW outfits. 

Pixel 2 has the highest-rated smartphone camera. With great contrast, pin-sharp images and fast auto-focus, it does all the hard work for us when it comes to producing quality photography.

One particular forte of the Pixel 2 camera is its ability to provide a very high level of detail; something that’s crucial when it comes to zooming in on innovative textures and design motifs.

An event like London Fashion Week draws its flavour from the little flourishes: a foam and gem-encrusted heel here, a ruched silk sleeve there.

It’s these details that bring the collections alive, and it’s the job of Stylist to accurately describe and picture such embellishments.

The fact that Pixel 2’s camera is ideally designed for low lighting also helps when it comes to photographing models backstage and from the front row.

Whether there’s strobe lighting or low-glow spotlights, conditions are not always optimal for photography during shows. But with its flash and nifty auto white balance that corrects over-exposed images, the Pixel 2 camera will produce great results.

Its sophisticated Smartburst feature also ensures that we don’t miss out on a single moment of the runway action. With a latte in one hand and our Pixel 2 in the other, we can trigger a sequence of rapid-fire movement shots at the mere brush of a thumb.

So with our Pixels to hand, we can get down to business with one of the most important aspects of Stylist’s coverage at London Fashion Week: documenting what we wear day by day.

Our ensembles are carefully chosen to reflect a fusion of high street and designer influences. We also champion emerging labels from all over the world in our choice of outfits.

There are a few key elements of the Pixel 2 camera that we always rely on to help with this process.

Lens Blur achieves a shallow depth of field and a “bokeh” effect, whereby the subject – our looks of choice – “pop” out against the backdrop.

And the Pixel 2’s new exposure controls can be used to make our faces glow; always a welcome tweak to compensate for the frenetic schedule of late nights and early starts that is life at LFW.

Oh, and with the unlimited photo and video storage capabilities, you’ll never have an excuse to not get that perfect snap ever again.

Photography: Phill Taylor

The Google Assistant requires an internet connection. Pixel 2 is the highest rated smartphone camera based on 9/2017 test results from DxOMark Mobile. DxOMark is a registered trademark of DxOMark Image Labs. The battery use statistics in this feature are approximate and represent a mix of talk, data, and standby use, with always on display off, and use of included charger. An active display or data will use the battery more quickly.

London’s most Instagrammable brunch destinations

Every fashion blogger worth their salt knows that a good lunch is essential fuel to a day’s worth of snapping. Here are just a few of the capital’s finest venues for a picturesque midday pit stop in the company of your Pixel, Phone by Google...

Honey & Co., Warren Street

Stock up on pasta baked in pepper cream, Kalamata olives and goat’s cheese at this beloved restaurant from chef Anna Hansen.

The Modern Pantry, Clerkenwell

Anyone for chickpea fritters loaded with courgette, pepper and parsley? We thought so.

Blandford Comptoir, Marylebone

Who could resist a warming bowl of creamy cauliflower soup? The perfect autumnal tonic.

Blanchette, Soho

Say yes to grilled chicken with puy lentils and dijon mustard. A worthy reward for a busy morning of fashion snapping.

Dishoom, Covent Garden

Voilà, jackfruit biryani: a lunch option that is every inch as creative and unique as London Fashion Week itself.