The clothes on the catwalk are supposed to be the main event during Fashion Week, but nowadays it's the outfits worn by the showgoers that are getting all the attention. And for good reason - New York, London, Milan and Paris get a whole lot more fashionable when the likes of Anna Wintour, Anna Dello Russo, Olivia Palermo, Susie Bubble and Emmanuelle Alt rock into town! Although they arrive en masse, not all fashion types are created the same.
We've identified the 10 unique style tribes putting in an appearance each fashion season - from The New Designer Addicts to The Prepsters. Click through the gallery below to see the tribes. Which one are you?
Who’s in it? This fashion tribe is populated by influential tastemakers such as Natalie Massenet and Anna Wintour.
Style notes? Fashion’s power players prefer to whisper rather than shout their authority, sitting front row clad in chic tailored pieces – skirt suits are a favourite – and womanly shift dresses. However, don’t be fooled into thinking that The Classicists are boring. Far from it: these women may love their timeless cuts, but they get them from on-trend designers like Christopher Kane, Jason Wu, Alessandra Rich and Roksanda Ilincic.
Natural habitat? Hosting an intimate private dinner to celebrate the latest hot designer they helped make big.
The Androgynous Crew
Who’s in it? Actress-slash-model-slash-international-woman-of-mystery Tilda Swinton leads the charge, closely followed by models Andrej Pejic, Casey Legler and Saskia de Brauw. The Androgynous Crew has found a warm and welcoming embrace within the fashion industry, which likes nothing better than taking to its bosom groups on the fringes of mainstream society.
Style notes? Comfortably straddling both genders, members of The Androgynous Crew get two wardrobes to choose from: Tilda favours sculptural dresses by Haider Ackermann and tailoring from Chanel, while Andrej struts his stuff in slinky outfits, and Casey and Saskia work a tomboyish aesthetic in buttoned-up shirts, blazers and slouchy tees.
Natural habitat? No doubt Tilda will be sat front row at Haider Ackermann, while her Androgynous Crew members will likely be on the runway walking for the likes of Chanel, Jean Paul Gaultier, Michael Bastian and AllSaints.
Who’s in it? Chief among the off-duty-model contingent of The Casuals is Cara Delevingne and Jourdan Dunn, while fashion bloggers Leandra Medine and Hanneli Mustaparta deliver their own edgy take on downtown dressing.
Style notes? Skinny jeans and slouchy jerseys are a top model staple, but Jourdan and Cara wear theirs with logo beanies, bomber jackets and high-top trainers topped off with an urban attitude. Meanwhile, Leandra and Hanneli find themselves easy fodder for street-style snappers: Leandra for her tomboyish, ‘don’t think, just layer’ approach to dressing; Hanneli for her ability to add an easy elegance to everything from a voluminous, couture-worthy coat by Calvin Klein to a cute denim playsuit.
Natural habitat? When it comes to The Casuals - the sidewalk is their catwalk.
The New Designer Addicts
Who’s in it? As varied as the labels they love, The New Designer Addicts are an eclectic bunch of fashion aficionados. Counting blogger Susie Bubble, Fashion East founder Lulu Kennedy, style and accessories director Taylor Tomasi Hill, and casting director and stylist Natalie Joos among them, this fashion tribe has an ear to the ground and an eye out for the next new talent.
Style notes? The explosion in digital prints has come to define the fashion landscape in recent years, and The New Designer Addicts are among those that have the confidence to pull off some of the boldest colour, pattern and print combinations from the likes of Proenza Schouler, Suno, Maarten van der Horst, Peter Jensen and House of Holland.
Natural habitat? Rifling around in designers’ studios – that’s where they get a look at what’s going to be the next big thing before anyone else.
Who’s in it? Having gone quietly about things for years, The Minimalist fashion tribe - which counts Emmanuelle Alt, Caroline Issa, Elin Kling and Garance Doré among its members - has recently been thrust into the spotlight thanks to the rise of labels such as Celine and Balenciaga.
Style notes? The aforementioned labels figure in Minimalist wardrobes, alongside strict pieces from Alexander Wang, Acne, Chanel and The Row. However, The Minimalists do like to have a little fun with embellishment, patterns and bright pops of colour figure now - but the one thing they never, ever compromise on is good design.
Natural habitat? Front row at the shows, paying razor-sharp attention to the details.
The Grunge Revivalists
Who’s in it? Grunge's moody spirit is captured in the attitudes of models like Chloe Nørgaard and Freja Beha Erichsen and IntoTheGloss.com’s creative director Emily Weiss.
Style notes? While Chloe Nørgaard is well known for her ever-changing hair colour (she had fire-inspired red, yellow and orange hair colour at last season’s Rodarte show; then a pastel-hued rainbow for her United Colours of Benetton ad, and now it's a Wicked-style emerald green), Freja and Emily go for a moodier take in dark, tomboyish layers.
Natural habitat? By rights The Grunge Revivalists should be slinking around looking awkward in a corner somewhere, but these women steal the spotlight wherever they go; frequently backstage at Alexander Wang and Rodarte.
Who’s in it? There are some seriously big personalities competing for attention in this tribe, including fashion editors Anna Dello Russo and Miroslava Duma, blogger Chiara Ferragni and conceptual artist, Pandemonia, whose plastic-fantastic style (the mystery artist wears head-to-toe latex outfits) started a photographic frenzy at London Fashion Week.
Style notes? The Peacocks certainly give the fashion week street style snappers their money’s-worth in an explosion of print, colour, volume and textures; and in the case of Anna Dello Russo and Miroslava Duma in particular, often in the most experimental pieces from designers’ collections.
Natural habitat? Shaking their tail feathers in front of a barrage of photographers at the Jardin des Tuileries during Paris Fashion Week.
The Junior Fashion Pack
Who’s in it? Young Hollywood head up this fashion tribe, with sisters Dakota and Elle Fanning, Chloë Grace Moretz and Hailee Steinfeld stealing front row spots at the big shows last season. Although Bella Thorne and Holland Roden are hot on their (Prada) heels this time around.
Style notes? The Junior Fashion Pack wear only the coolest labels: the Fanning sisters love Rodarte; Hailee Steinfeld has modelled for Miu Miu and Chloë Grace has worn everything from Christopher Kane to Jason Wu.
Natural habitat? Sat front row rubbing shoulders with other Hollywood celebs; then backstage after the show choosing which of next season’s looks they’ll get to wear on the red carpet during the Oscars/Golden Globes.
Who’s in it? Slightly aloof and innately stylish, The Prepsters like Alexa Chung, Poppy Delevingne, Olivia Palermo and fashion editor Shala Monroque take a relaxed but intelligent approach to dressing: what looks like a simple outfit has actually taken weeks of intense research.
Style notes? The Prepsters happily take classic pieces (a ballet pump here, a Breton top there) and play with colour and accessories to create their own individual look. When it comes to designers these tastemakers favour fashion houses with a history - but one that’s been brought right up to date. Think: Chanel, Carven, Mulberry, Burberry and Prada.
Natural habitat? In the designers’ workrooms before the collection even hits the runway: Prepsters often become unofficial muses to the designers they love.
The English Roses
Who’s in it? In another life The English Roses would be a polished group of society ladies who lunch. But in this one Laura Bailey, Sienna Miller, Thandie Newton and Jasmine Guinness are among that cool breed of women who spend time shopping for the latest looks on Net-a-Porter between acting/modelling/designing jobs or after the kids have gone to bed.
Style notes? Off-duty The English Roses fashion tribe like nothing better than a comfy pair of MiH jeans and a cosy Bella Freud jumper, but come fashion week that's they go to town on those Net-a-Porter purchases - from Christopher Bailey's latest high-fashion incarnation of the Burberry trench to a Stella McCartney jumpsuit, or a frou-frou dress from Matthew Williamson.
Natural habitat? As working mothers time is limited, so they reserve their energies for big British shows like Burberry, Mulberry or Temperley London. However, the nanny is always on standby for an after-party or two.