It may have caught your attention that the puffa jacket has been gaining a serious amount of attention lately. Some of the most influential street stylers have been swapping their outerwear in favour of the padded coat, and most major brands have begun lining their rails with a number of covetable iterations to tempt us to try the trend.
This is undoubtedly the most unexpected item to make a comeback, but it’s also one of the most practical. Comfortable, heavily insulated and perfect for when the weather plummets and your lightweight jacket just won’t cut it – this is your new chic and stylish cold-weather essential.
Unlike the Nineties, which saw puffas predominantly teamed with sportswear – think silky tracksuit trousers and crop tops – this season the look feels a little more sophisticated. Naturally, the trend lends itself to loungewear, but if that’s just not your thing, there are plenty of other ways to take on the trend.
According to the style set, a padded jacket looks every bit as chic worn with casual staples as it does with tailoring for work. Charlotte Groeneveld has even persuaded us to team a puffa with a floaty floral midi dress.
Naturally, spending a little more when shopping for your new coat will ensure maximum warmth, as designer styles tend to offer serious insulation.
Street style-approved Ienki Ienki is just one of many designers upgrading the classic padded coat. The Ukrainian brand, pronounced ‘yenki yenki’ sticks to punchy shades and adds a waist-cinching belt on the signature Michelin jacket. And now, the collection has been picked up by Browns so we can all get in on the action.
However, should your budget not stretch to a designer buy, you can secure an equally chic alternative for a lot less.
Here’s our rundown of the best looks to try, and a round-up of the most covetable styles to shop right now.
The classic camel coat is facing some stiff competition. Smart and warm, what’s not to like about a workwear puffa? Don’t be afraid to embrace colour when choosing your office-appropriate cover-up; pick longline shapes and avoid statement prints to get the look right.
For off-duty dressing
Take your cue from Charlotte Groeneveld of thefashionguitar.com, who artfully styled her cropped puffa with a printed maxi dress, black flat boots and a red top-handle tote for an effortlessly cool weekend look.
Feeling brave? Why not try something standout. Primary shades have come out on top for a/w 2017, but this fuchsia puffa is an unexpected winner. Be sure to keep the rest of your look low key.
Or keep it neutral
If you’re not big on colour, stick to neutrals. Tan, navy or black will match up easily with everything in your current wardrobe. For a pop of colour, just add a statement accessory (or two).
Shop our favourite puffa jackets below…
Isabel Marant Etoile quilted shell jacket, £590, net-a-porter.com
Khaki padded hooded puffa, £39.99, hm.com
Raey reflective quilted-down jacket, £795, matchesfashion.com
Quilted feather coat, £79.99, mango.com
Ienki Ienki cropped hooded puffa jacket, £920, brownsfashion.com