Monki’s new campaign has dared to do something bold and empowering to celebrate its 10 year anniversary, releasing a range of statement sweatshirts, sisterhoodie-hoodies, and comfortable period pants to go alongside their campaign shot

They’ve challenged beauty standards, reminding women that they don’t have to conform just to fit in. And they’ve joined the fight against body shame, sexism, and gender ignorance, all of which robs womankind of sexual pleasure or freedom of expression.

In short, this feminist fashion campaign might just be the most badass yet.

You can see the full #Monkifesto campaign on their website now.

Monki’s badass campaign is here to normalise periods, masturbation, and body hair