Stylist talks to well-known model, author and environmental campaigner Lily Cole after fronting the campaign for turning electrical-waste into jewellery. 

Lily Cole: interview with model and environmental campaigner

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I believe it is only by exploring solutions that we will get to a better future.

When researching for my book Who Cares Wins, I was horrified by the amount of electronic waste that is produced every year, and how little of it is recycled. 

Our insatiable appetite for more coupled with cheaper prices, has driven a steep increase in the amount of fashion going to landfill.

In the 15+ years I have been working on sustainable fashion, I’ve seen huge growth in awareness of the issues.

I model much less these days than I used to and I try to be ever more selective about who I work with; either creatives I really admire, or products that are trying to solve a problem.

Lylie's Foragers of the Foreshow ring 

Who Cares Wins book

Ninety Percent shorts

Lylie's The Carlisle ring

Wires Glasses sunglasses

Story MFG sweater

We Are The Weather Book

“Culturally, is sustainability becoming fashionable?”

Lily Cole: “Waste in fashion presents not just a problem, but an opportunity”