Why everyone is rushing to buy this Urban Outfitters jumpsuit

Posted by
Megan Murray
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Every season has a must-buy item, and we just found autumn’s. 

As the cooler weather rolls in, we’re all thinking about the most stylish ways we can stay cosy for winter. From checking out the latest outerwear offerings (be it a snuggly teddy jacket or a statement colour coat) t0 scouting for essential knitwear, we’re all ready to indulge our inner Christmas elves by doting over the most fabulously festive jumpers around. 

One absolute sartorial go-to to keep your pins warm, though, is the jumpsuit. Flattering, stylish and very of-the-moment, we’ve been fawning over lightweight options since spring. And, as we head into winter, we reckon our must-have lists are only going to get bigger. 

And it seems there’s one particular jumpsuit that’s captured everyone’s attention, having nearly sold out before it’s even hit the shops. Urban Outfitters, long loved for its effortlessly cool aesthetic, has brought out the mother of all millennial pink boilersuits and the internet has gone absolutely wild. 

That’s right folks, if you thought Gen Z yellow had taken over from Millennial Pink, then think again. This rose-hued number has got everyone fighting to get in on the action. 

The Rosie Pink Utility Jumpsuit, which is priced at £79, has a zip-front v-neck top that tapers in at the waist with a high-waisted fit, which we love the sound of. The straight leg style tapers to the ankle, which would look great with a white ankle boot or your favourite trainers. Talk about versatile. 

The jumpsuit went up online on Monday and Urban Outfitters have already said that it’s a record breaking product in terms of pre-orders, and it’s looking likely to sell out before the product even hits the shops. In other words, if you fancy getting your mitts on it, you’ll need to be pretty darn quick and nab it while it’s still online or wait until it hits shops on 23 October…if there’s any left by then.

There’s many a way you could style this jumpsuit. Give the utility vibe a fashionable edge and layer a turtle neck underneath, add a pair of heeled boots and don a SHRIMPS bag, or stick to the garment’s urban roots and rock with trainers and a cap. Check out our edit below for our advice on how to accessorise. 

Images: Courtesy of brands / Eva Waardenburg