People tend to make three main mistakes with Veganuary, says Sophie Dillon, nutritionist at Fresh Fitness Foo d, the UK’s leading personalised ‘ready-to-eat’ meal delivery service.

Doing too much, too soon

The first is making changes too quickly. “It’s important to make changes gradually,” she tells Stylist. “If that means starting with meat-free Mondays, that’s great. We don’t have to change everything all at once for it to count.”

Failing to prepare

The second is going into Veganuary without adequate prep. It takes a little more time to think and plan meals to make sure that you’re getting all the nutrients you need. “Take time to stock your cupboards with the ingredients you need,” Dillon says, “and try to bookmark some recipes you’ll look forward to trying before you get stuck not knowing what to cook or eat.”

Struggling for inspiration? How about starting the day with these immunity-supporting raspberry breakfast muffins or brunching on some vegan shakshuka? Have a go at this maca and butternut squash risotto for a warming lunch and dine on inflammation-fighting, plant-based pizza.

Working from a place of loss

Perhaps the biggest issue with chat around going vegan is the idea that you’ve got to lose things from your diet – something that may be quite triggering for those of us who have been brought up in the thick of diet culture. Dillon recommends focusing on “all the amazing and delicious ingredients you can add into your diet and the tasty recipes you can create with them” rather than what you’ve had to remove from your diet.

Want to go vegan? These are the most common mistakes people make during Veganuary