That means inclusive, no-nonsense, inspiring content right here and on our Instagram @StrongWomenUK. We’ll are demystifying the conflicting advice around exercise and food by answering the questions you really want to know with advice from experts, including Joslyn Thompson-Rule and Laura Thomas PhD.

We’ve never spoken about diets or weight loss and we won’t start now. Instead, Strong Women celebrates food for making us better, stronger and faster. We’ll are giving you real recommendations on activewear, nutritional supplements and fitness gear that are tried and tested by our Strong Women community. Plus, you can receive daily updates from our Strong Women Ambassadors who discuss proper form and alignment, as well as useful stretches, in order to prevent injury and help muscles recover after exercise.

And no, you don’t have to be a workout aficionado to join us. Our Strong in 10 workout videos make fitness accessible to everyone – they can be done at the gym or at home. Each workout is only ten minutes long, so you can always find time in the day for exercise no matter how slammed your day is, or top off your cardio routine with these strength training moves. We’re here because we want everyone to be understand the benefits of exercise and make fitness fun again. Because it doesn’t take expensive gear and restriction to be strong: it takes consistency, a bit of passion and a lot of enjoyment.

Our mission is to make every woman stronger tomorrow than she is today, so you can take on your squats, your workload, and your personal life all at once.

We are women, and we are always stronger than we think.

Strong Women: This is what strength really looks like