Images of people sharing how they bloat throughout the day are going viral on Instagram, but they fuel stomach comparison — especially for women with IBS. 

Images of people sharing how they bloat throughout the day are going viral on Instagram, but they fuel stomach comparison u2014 especially for women with IBS. 

Bloating selfies are going viral, but do they fuel comparison?

Strong Women

Posts like these double our focus and fixation on what we look like, and the subliminal messaging is that our worth is determined by our bodies

Anything can fuel comparison on social media. 

Why Instagram posts trying to ‘normalise’ bloating are fuelling comparison