Happy Place

Fearne Cotton’s make-up artist reveals how to recreate her signature look

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Fearne Cotton’s make-up artist for the past 10 years and godmother to her daughter Honey, Justine Jenkins, shares how to recreate her favourite looks with ease. 

By now, followers of Fearne Cotton have come to instantly recognise her cat flick eyeliner and great skin as her signature look. And luckily for us, it’s not as complicated to mimic as you might think.

From tried and tested tips on how to create a feline flick with ease to effortlessly achieving that enviable natural glow Fearne always has, follow cruelty-free make-up artist, Justine Jenkins’ easy to follow steps on how to recreate Fearne’s go-to beauty look for any occasion. 


“Fearne has the most amazing skin, so I like to work a natural beauty look around it. To keep her skin glowing, we always start with a little face massage with a high quality facial oil. I really love Tata Harper Beautifying Face Oil, Evolve Miracle Face Oil and Isun Sapphire Face Oil.

As a cruelty-free makeup artist, I only use skincare from brands that don’t test on animals. I use organic products from Pai, Skin & Tonic, and Bamford. And vegan skin gels from Skyn Iceland and the Essential C Range from Murad, which is packed with brightening, hydrating Vitamin C.

After the products have absorbed into Fearne’s skin, I always start with Inika’s Certified Organic Hyaluronic Primer, a vegan primer which gives a great even base for make-up application. I apply it all over the skin with my fingers and then lightly press the product with the palm of my hand, which helps to set the primer. 

Depending on what work Fearne is doing that day, will depend on what foundation I use. If it’s a red carpet event, I’ll use something with a bit of staying power like Bare Minerals Bare Skin Serum Foundation, or Hourglass Vanish Stick Foundation. If we are doing an editorial shoot, I’ll use a light base which lets her skin shine through, like Marc Beauty Shameless Foundation, Delilah Time Frame Foundation or Vapour Atmosphere Luminous Foundation.

Then I’ll only powder where needed on the T-zone, and add a bit of natural highlight on the top of cheekbones, above the brow arch, on the brow bone and inner corner of the eye. And lastly, I’ll dab a finger of highlight on the tip and the bridge of the nose. I don’t favour highlighting products that give a mirror finish as I find it looks too fake, so I look for products that mimic the natural glow of the skin. My current favourites are Hourglass Vanish Flash Highlighting Sticks, Marc Jacobs Beauty Glow Stick, RMS Beauty Living Luminizer, and Nude By Nature Perfecting Concealer (I know it’s a concealer not a highlighter, but its finish is so beautifully dewy that I also use it to highlight).”


“Fearne’s signature look always includes a black cat flick eyeliner. Sometimes we use a different colour liner, like midnight blue, or forest green, but most of the time we go for black because it frames her gorgeous hazel-coloured eyes. I always look for density of colour, and veer between gels and pencils. The Marc Jacobs Beauty Highliners and Delilah’s gel liner are great, but one of my all-time favourites is Mehron Liquid Vinyl, a vegan deep black with a vinyl shine.

Here’s how to do it yourself…

1) If you are trying to perfect your own flick, one of the best tips I can give is to look down into a mirror to apply. You’ll immediately notice that you can keep both eyes open, so application is smoother and easier.

2) Feel confident and try the triangle method: ensure that your makeup hand has support, either by resting your elbow on a flat surface, or by lightly gripping your wrist.

3) Start on the inner corner and keep close to the lashes. Stop the line a few millimetres from the outer corner edge, then look straight ahead into a mirror and extend the line to the desired flick length.

4) Join the tip of the line back down to the outer edge of the lash line to create a triangle, then fill in with colour. When matching up the other eye, do the reverse.

5) Start by marking the end point of your flick, draw a line down to the outer corner. Then, draw another line from the end point of your flick along your lash line finishing at the inner corner and fill in the triangle. Easy!

Remember: the brush you use is vital for a perfect flick, so take time to choose wisely. I love the synthetic eyeliner brushes from Nanshy, but I also look further afield and have many artist brushes, rather than makeup brushes. The Mark Reid round series and Paint Pal brushes, are some of my favourite brushes to line with.

Top tip: Fearne has fair lashes, so after applying mascara, I paint more mascara on to the hard to reach area close to the lash line. This keeps the intensity of the colour, and prevents any gaps between Fearne’s lashes and liner. She also loves a smudgy liner, so apply a pencil like Marc Jacobs Highliner, Juice Beauty Shadow Sticks, or Ben NYE Creme Crayon, and lightly rub over with your ring finger to blend out any edges.”


“Fearne looks great with a nude lip and this keeps her overall look very natural-looking. Burt’s Bees Lip Crayons are so easy to use, Sedona Sands is my favourite colour. The Body Shop offers some great nudes to pick from, and the Hourglass Nude Stylo range of colours are all winners, in my opinion. 

When a pop of colour is needed, I’ll opt for Kat Von D’s Studded Kiss Cream vegan lip colours as they have amazing pigment. Or A-Go-Go bright orange, and Underrage Red are vibrant and look great with Fearne’s beautiful tone.”

 5 cult products

For one day only on Tuesday 27 March, Fearne Cotton has taken over stylist.co.uk and transformed it into her very own Happy Place – a digital sanctuary, focusing entirely on wellness, happiness and good mental health.

For similarly inspiring and uplifting content, check out Fearne Cotton’s Happy Place, available on Apple Podcasts now.

Images: Instagram / Getty