After the excesses of Christmas, there’s a tendency to think we have to punish ourselves in the New Year with a diet of abstemious salads and endless soup.

But while it’s fine to cut down on the booze and chocolate, eating a little more mindfully doesn’t have to equate to all-out monasticism.

Would a dog tolerate that? Reader, they would not.

That’s why we’ll be treating our four-legged chums to meals from premium pet food brand NOOD, who create high-quality, nutrient-rich food for both cats and dogs, that doesn’t break the bank.

Created by a team of leading animal nutrition experts and vets, these tasty meat-first recipes are healthy, feel-good food, sure to put a spring in your pooch’s step.

Eat as well as your dog does, and January won’t look half as bleak.

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