All products on this page have been selected by the editorial team, however Stylist may make commission on some products purchased through affiliate links in this article
The collection features vibrant colours and check motifs across tableware, vases, cushions and rugs.
Today (28 April), H&M Home has launched its latest collaboration with Iranian-French designer and architect India Mahdavi. Known for her use of colour, Mahdavi’s most famous work is probably the interior design at the restaurant Sketch in London – yes, the pink room.
As you might expect, her H&M Home collection is full of vibrant shades. Inspired by the colours you see when you close your eyes in front of the sun, the homeware range plays with bright oranges and greens which blur into soft pinks, lilacs and baby blues. It also taps into the checked homeware trend, with the pattern used across placemats and cushions in orange and yellow.
As well as those endlessly Instagrammed pink interiors at The Gallery at Sketch, a bubblegum shade that took Mahdavi a month to settle on, according to The New Yorker, she also designed its sunny yellow new look. Both colours can be seen on ceramics in her H&M collection, so you can take a bit of Sketch design magic home with you.
The range consists mainly of plates, mugs, bowls, jugs and vases with colour gradient effects and an out-of-focus check motif. However, the collection also caters for those who aren’t into rainbow hues – the inky blue and cream checked rug and flower-motif ceramics are a little more low-key.
Evelina Kravaev-Söderberg, head of design and creative at H&M Home, described the collection as poetic and joyful, with a focus on quality. “India Mahdavi is the well-thought-of designer in bringing joy, optimism and colour to the world of interiors. We wanted to create a poetic and contemplative collection, focusing on crafted quality and joyful colours, and we can’t wait to introduce our customers to India’s impeccable sense of colour and design aesthetics,” she said.
If you like the look of Mahdavi’s range, we’ve selected nine products that are at the top of our wishlist.
You may also like
H&M Home: 16 new homeware buys to shop this month
Checked cotton cushion cover
Checked homewares aren’t going anywhere if this collab is anything to go by. Mahdavi’s checks are a nice bridge between the checked and checkerboard homeware trends, combining the overlapping shades of the former and the graphic appeal of the latter.
Floral patterned earthenware vase
Large earthenware pitcher
Red and pink are one of the most eye-catching colour combos out there. Mahdavi takes the edge off with her out-of-focus check. As well as a larger version of this jug, the print can also be found on a vase and in a green and white colourway.
Handwoven merino wool rug
Large stoneware plate
2-pack checked placemats
Stoneware serving bowl
Place your food in this cute stoneware bowl, which comes in a lilac hue that will add a subtle dash of colour to your table.
Images: courtesy of H&M Home