An immersive Mamma Mia! experience is coming to London

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Megan Murray
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Mamma Mia! fans, prepare for your all-singing all-dancing dreams to come true. 

Whether you’ve seen the play or watched the film, Mamma Mia! is known for being feel-good entertainment.

The catchy songs that are impossible not to sing along to, the idyllic setting and the holiday atmosphere all make it the kind of story that you wish you could dive right into. Well, now you kind of can.

Bjorn Ulvaeus, none other than ABBA’s actual guitar player, has produced an immersive experience which started in Stockholm and has sold out three years in a row.

Now he’s bringing the show to London and plans to recreate the Greek island scene in the 02. 

Mamma Mia! The Party in Stockholm

Ulvaeus thought of the idea after attending a theatre performance of Mamma Mia! and seeing how the show galvanised people to get out of their seats, dance to the music, sing along to the songs and generally have bloody brilliant time. This inspired him to create a place where people can drink and dine and be part of the show, partying on into the night.

The setting for the experience is an imagined Greek taverna, owned by local landlord Nikos and his family, who are more than ready to greet guests and make them feel welcome.

Throughout the evening, surrounded by olive trees and a courtyard fountain, an audience of 500 guests will watch the story play out while they enjoy a full sensory experience, eating Mediterranean food, having a few drinks and dancing along to ABBA songs performed live. 

Julie Walters as Rosie in Mamma Mia
Julie Walters as Rosie in Mamma Mia.

Speaking about bringing the songs the band first performed in the Seventies to London, Ulvaeus says: “We believe bringing Mamma Mia! The Party to the 02 will add to this already vibrant cultural destination and provide the perfect location for our exciting new show.”

Work has already started to create the taverna but the show won’t be springing to live until summer 2019, although tickets are due to come on sale this autumn.

If you’re keen not to miss out, register for priority access for tickets here

Images: Mamma Mia! The Party / Rex Features


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Megan Murray

Megan Murray is a senior digital writer for, who enjoys writing about homeware (particularly candles), travel, food trends, restaurants and all the wonderful things London has to offer.