La dolce vita? The mayor of this picturesque Italian village will pay you £1,700 to move here

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Anna Brech
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Many of us dream of escaping to the Italian countryside –à la Under The Tuscan Sun – and now it seems our fantasy could be in with a chance of being fulfilled.

The mayor of a remote and beautiful Italian village is offering new residents €2,000 (£1,700) to move there, in an effort to combat its dwindling population.

 Daniele Galliano, mayor of Bormida, a mountainous enclave in the Liguria region of northwestern Italy, laid out his remarkable scheme on Facebook.

The details of the plan have yet to be finalised, the Guardian reports, but he is proposing that anyone who moves to Bormida and either rents or buys a property there will be gifted the cash sum for their troubles.

As further enticement, he is guaranteeing a low rent scheme which would see residents pay just €50 (£42) a month for a small property, and no more than €120 (£100) a month for a more palatial home.

"We couldn't rent them at market value, so we chose a symbolic number and the requests abounded: the important thing was to repopulate the village," Galliano told a local paper.

The village had a population of around 1,000 in the 1950s but is currently home to just 394 people.

The dramatic decline is attributed to low birth rates and young people leaving to find work in nearby cities such as Genoa and Savona.

Despite the tiny populace, Bormida boosts four restaurants – so there’s no shortage of dining options for those who love their grub.

“There is nothing much to do here,” Oddone Giuseppe, manager of one of the restaurants, tells the Guardian.

“But life is so simple and natural, we have forests, goats, the church, and plenty of good food. Life would definitely be free of stress.”

Galliano’s Facebook post was greeted with widespread enthusiasm; although some people pointed out that they would need a job in order to make the move feasible. 

Still, with clean mountain air, sun-drenched piazzas and incredible architecture that dates back to medieval times, we can think of worse places to live.

Italian road trip, anyone?

Images: iStock

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Anna Brech

Anna Brech is a freelance journalist and former editor for Her six-year stint on the site saw her develop a vociferous appetite for live Analytics, feminist opinion and good-quality gin in roughly equal measure. She enjoys writing across all areas of women’s lifestyle content but has a soft spot for books and escapist travel content.