Burger King is hoping to bring a whole new meaning to the term 'beauty junkie' with the release of a new advert from the Netherlands.

The new Burger King ad features a closed eye beautifully embellished with colourful eye make-up to look like a hamburger, with the lid as a sesame seed bun, coated green lashes as lettuce, plus yellow and red flashes beneath the eye to represent cheese and a splash of ketchup.

While we won’t be rushing out any time soon to get this “tasty new look” as Burger King suggests, we are impressed with the make-up artist’s handiwork! Are foodie make-up designs set to become the new nail art we wonder?

What do you think? Would you wear Burger King's eye make-up look? Tell us what you think on Twitter or in the comments box below...

Burger King's eye-opening ad